The road to mainstream significance has been long and wavering for virtual reality (VR). Introduced to popular culture through classic science-fiction embellishment, it was written off time and time again as a fad and a fraud when real-world technology couldn’t live up to those depictions. But recent years have seen VR headsets (led by the Oculus Rift) achieve meaningful public awareness.
Now that VR is finally on the cusp of general acceptance, a whole world of possibilities has opened up for countless industries—most significantly the gaming world. But what of the ecommerce industry? With user experience (UX) an increasingly-vital factor for setting stores apart, could VR be the next destination for ambitious retailers?
Let’s consider the role that VR is likely to play in the ecommerce world over the course of the next 5 years.
https://techspective.net/2018/07/18/how-vr-will-transform-the-ecommerce-experience-in-the-next-5-years/
Mobile apps are intended to make people’s lives easier, but some design decisions can get to be too much for day-to-day use. Below, 14 YEC members discuss app functions that companies — and users — should think twice about.
Mobile apps can come with a suite of bells and whistles, some of which can be distracting or are a drain on your staff with little return on the user experience. What is one popular feature in apps that should be avoided?
https://www.business2community.com/mobile-apps/14-app-designs-and-features-to-avoid-for-a-better-user-experience-02095147/
"Want to create a compelling user experience for your customers? Follow these five rules."
https://www.adweek.com/digital/winners-playbook-5-ways-to-win-at-design/
Designing a website for optimal user experience (UX) is essential to any business - after all, an effortless user experience clears the path to conversion. But the hospitality industry has taken a more specific turn in the digital era - a hotel website is now the place where the guest experience actually begins. Long before a traveler enters your facility to be awaited by a hospitable staff, their experience with your business had commenced the moment they've visited your website.
That said, your website is not only a powerful tool for conversions and establishing a trusting relationship with visitors, but its role in the overall customer experience means it's also one of the deciding factors in getting positive reviews once they've left your hotel. Just like your services and features outside of the digital world will be tailored to customers' expectations, your website design will rely on factors that are important to visitors in order to provide optimal user experience. Here are the things to pay attention to and improve your hotel UX web design.
https://www.hospitalitynet.org/opinion/4089282.html/
Web presence for business is inevitable these days. But that is not all; the website must implement rules to become visible and accessible to one and all. If you are a business owner, then this article will be of immense benefit to you. Here you can learn how to make the design of your business website in such a manner as to encourage better user experience. It is of prime importance because when you have a site that has a good user experience in its design. It will mean that you will be able to convince more people to use your business website and visiting your business page. All of this will go on to solidify your place on the internet as a business website.
https://www.promotionworld.com/se/articles/article/180719-rules-create-successful-user-experience-your-business-website-design/
Mobile, and increasingly apps, are core to the success of any retailer's strategy through all stages of the path to purchase or shopping customer's experience, from initial research through to completing their purchase.
Year on year, app store trends have seen sustained a growth in shopping apps. This has created awareness amongst retailers that a mobile presence is imperative, however, what can marketers do to ensure that the mobile consumer acquired stays loyal to the channel?
Here are top 5 key areas to always consider:
http://www.bizcommunity.com/Article/196/822/179701.html/
Let's face it -- when it comes to measuring the return on investment for user experience (UX), all the traditional metrics fall down flat. For today's organizations, you simply can't put a price on the value of delivering an incredibly satisfying and rewarding experience to customers and users. That value percolates across all parts of the enterprise -- well beyond customer service.
The debate about the ROI of UX has been heating up lately. Alan Cooper, an ancestry thinker and software alchemist, recently posted that the question about the ROI of UX is "the most idiotic question ever asked." Why? Because organizations really don't pay attention to or even care about the value of superior UX, he states.
https://www.zdnet.com/article/the-value-of-superior-ux-priceless/
"Are you someone who is facing the same issue with your website?
Are you frustrated with not able to increase your conversion rate?
Then, don’t worry. Just sit back and relax for a while, as we provide you with 8 creative web design tips which will surely help you to boost your conversion rate.
So, let’s get the things underway and analyze each tip one-by-one."
http://customerthink.com/8-creative-web-design-tips-to-boost-your-conversion-rate/
Next generation User Interfaces (UI) will be tactile and responsive to non-verbal communication in which remote users will be able to enjoy haptic experiences through real-time interactive systems. Virtual Reality (VR), Augmented Reality (AR), and Mixed Reality (MR) enabled UI will be important to enable a substantially more rich User Experience (UX) for many industry verticals that leverage these immersive technologies. The research sees these technologies being used for a myriad of different consumer-facing UX enhanced marketing, sales, and product/service usage scenarios. We also AR, MR, and VR used for a variety of enterprise purpose including internal operations, managing supply chains, and supporting customers.
https://markets.businessinsider.com/news/stocks/next-generation-user-interfaces-ui-and-user-experiences-ux-2018-2023-market-outlook-for-augmented-mixed-and-virtual-reality-ui-and-ux-in-consumer-enterprise-and-industrial-segments-1027385610/
Digital transformation remains a hot topic in the C-suite. However, transformation efforts are meeting with mixed results. Over 60 percent of companies Lopez Research surveyed strongly agreeing with the statement "Our digital transformation efforts are moving slower than expected." Successful digital transformation efforts require a company to operate its business effectively while simultaneously navigating people, process and technology changes. The delicate balance of execution and evolution requires a company to lean on its strategic vendors for assistance.
Companies like SAP are at the core of businesses operations for a diverse range of companies such as Bosch, Nestle and Royal Dutch Shell. To learn more about how various industries are approaching digital transformation, I attended SAP's SAPPHIRE and ASUG conference. The conference provides ample opportunity to discuss the challenges and opportunities of digital transformation initiatives with various business leaders and SAP executives. There were at least seven key takeaways that every business leader should consider as they build transformation strategies.
https://www.forbes.com/sites/maribellopez/2018/07/19/7-tips-to-design-winning-digital-transformation-strategies/#698878a144e2/
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