eringilliam: roi*

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  1. Design practitioners get asked the value of their work all of the time. They never have a good answer.

    There are good reasons for this. Often, practitioners don’t actually add value. They tweak colors and shapes of objects on the screen, or they move controls from one side to the other. They change the hamburger-menu to a tossed-salad-menu. When much of what passes for interaction design is really just visual tweaking, what quantifiable value does it provide? Not much.
    https://medium.com/@MrAlanCooper/whats-the-roi-of-ux-c47defb033d2?ref=uxdesignweekly/
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  2. "As entrepreneurs build companies, they find themselves running into the leadership paradox: They need to lead their growing teams, but they often have no idea how to do so. To help them learn from those who've been there, I'm profiling business owners in June who have found ways to grow their ventures successfully and become industry leaders in their own right.

    This interview features Sandy Marsico, the founder and CEO of Sandstorm Design, a brand experience agency. Companies know how essential brand experience is in an age when technology and messaging significantly impact engagement with customers. Many of them, however, guess at what will be most relevant or intuitive without testing their assumptions, leaving customers unimpressed — and ensuring that their efforts don’t come with the hoped-for ROI."
    https://www.forbes.com/sites/serenitygibbons/2018/06/23/leader-interview-series-sandy-marsico/#66fe17d74331/
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  3. Is your user experience leaving money on the table? Take a fresh look at your digital strategy and leverage these opportunities to simplify UX for greater ROI.
    https://www.inc.com/amy-buckner-chowdhry/4-ways-to-simplify-your-user-experience-for-greater-returns.html/
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  4. As modern enterprises embrace sophisticated HRMS solutions, most HR teams and vendors are now under tremendous pressure to push user adoption, improve ROI, and consolidate benefits. Firms are now investing huge amounts in technological solutions – however, the outcome and its overarching impact is a much larger conversation.
    https://www.hrtechnologist.com/articles/performance-management/why-ux-is-the-final-frontier-3-reasons-that-define-its-importance-in-hrms-systems/
    Tags: , , , , by eringilliam (2018-04-16)
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