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  1. There’s always the small matter of identifying which fertile areas of work will yield the most gains. This article will explain which 20% of UX design most often delivers the largest ROI.
    https://www.business2community.com/customer-experience/3-areas-to-optimize-your-ux-design-and-get-more-roi-02184560/
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  2. Smartphones are getting bigger and better.

    The mobile industry is one of the most innovative in the world, continually addressing user experience concerns and bringing fresh, new design and user interface ideas in the most industrious, ingenious, and well-funded ways.
    https://learn.g2crowd.com/mobile-ux-design/
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  3. Research shows that every $1 that businesses invest in user experience design can cultivate a return on investment of up to $100 or more.

    In addition, another study found that upwards of 40% of consumers will stop interactive with a website if the design is unattractive or poor.

    However, due in part to ever-evolving technology, consumers' user experience expectations are always shifting.
    https://www.benzinga.com/pressreleases/19/03/p13357641/the-3-best-ux-design-trends-of-2019-plus-the-top-26-user-experience-de/
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  4. Somewhere along the journey of web maturity, we forgot something important: user experience is not art. It’s the opposite of art. UX design should perform one primary function: serving users. Your UX design has to look great, but it should not be at the expense of hampering the working of the website.

    Will Grant’s book presents 101 UX Principles as a shortcut for UX professionals. Designers can apply them to their products and make usable software 99% of the time for 99% of users. In this article, we’ll discuss Will’s 10 commandments for effective UX design. These 10 principles are a broad set of guidelines for designing digital products. You can check out the remaining 91 principles in the book, for applying effective UX design to create more usable and successful products. Read our interview with Will for more insights.
    https://hub.packtpub.com/10-commandments-for-an-effective-ux-design/
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  5. User Experience Design. The past decade has been stormed by this latest (although it has been an integral part of Industrial Design for years) field of design! Simply speaking, user experience design is about transferring our existing process and applying it to a digital medium. But as the technological advancements have grown, this nascent field has come up with its own sets of rules and preferences, which are also evolving as the medium evolves. To understand more about transferring the knowledge from Industrial to UX Design, the write-up by Jake Deakin takes about his personal journey as he becomes a User Experience Designer.
    https://www.yankodesign.com/2019/03/06/transitioning-from-industrial-design-to-user-experience-design/
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  6. Instead of assuming what is best for their website visitors, companies around the world are adopting a user-led approach through User Experience research methods (UX research).

    As difficult as it may be, these organizations are putting aside their previous beliefs around how visitors come to, navigate through, and ultimately complete an action on their site. Instead, they’re employing UX research and letting their users provide direction on how a site should be designed (in terms of layout, usability, navigation, ease of task completion, etc.). Note: UX research feeds into UX design.

    In this article, we’ll cover why UX research is important, and how and where to begin. We’ll also illuminate useful UX research methods for those of all knowledge levels – from beginners to beyond!
    https://www.voices.com/blog/ux-research-methods/
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  7. Chances are we’ve all encountered websites that may be informational but wouldn't be described as easy to navigate or even pleasing to journey through. Built with the business in mind, the site is designed to deliver information about the brand or service it supports. This provides knowledge but no real engagement, excitement or use to the audience, let alone attention to functional aspects like speed, flow and function.

    Enter user experience design.
    https://www.forbes.com/sites/forbesagencycouncil/2019/02/28/a-useful-experience-why-usability-is-essential-to-ux-design/
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  8. Augmented reality (AR) has seen steady progress from what seemed like a science-fiction trope to absolute, unquestionable reality.

    What is more, the last couple of years saw notable advances in the field, making the technology even more affordable and accessible. This, in turn, provoked wider adoption and popularity.

    Virtual Reality (VR), on the other hand, is making the experience of checking out properties, gaming, and visualizing places completely different.
    https://medium.muz.li/ux-design-trends-3-ways-ar-and-vr-are-changing-user-experience-cba74beffb62?gi=ad6f6b729b33/
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  9. Predicting the future can be risky, but there’s a list of hot topics being discussed in the digital industry right now, which can turn nice-to-have technologies and tools into something meaningful and valuable for the user’s experience.

    Here’s a list of eight of the most important UX design trends for the year ahead.
    https://www.thedrum.com/news/2019/01/29/top-ux-design-trends-digital-well-being-and-biometrics/
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  10. As technology arcs toward sophisticated innovation, minimalism is on the rise. Designers are embracing the sleek over the spartan in hopes of developing experiences that offer better usability while maintaining a low profile.

    Creating an interface that’s intuitive requires two steps: First, determining the most necessary functionalities for each screen, and then guiding users to these specific functions.

    Seamless designs not only make user navigation easier, they also put people at ease — ultimately keeping them active on a website, app, or other digital platform and more likely to become repeat users and visitors.
    https://www.business2community.com/web-design/when-less-is-more-the-power-of-minimalism-in-ux-design-02168442/
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