Tags: user-experience*

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  1. There’s no getting around it—flight delays are a pain. You’ve made plans wherever you’re going, or you’ve got a meeting two hours after you land, but no matter how you slice it, you won’t get there on time. It’s frustrating for everyone involved, just the sort of thing you didn’t need on your already-stressful trip.
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  2. While in attendance at Gartner's Identity & Access Management Summit last year, I sat in on a presentation by research director Tricia Phillips, who predicted that by 2022, digital businesses with great experiences during identity corroboration will earn 20% more revenue than comparable businesses with poor customer experience.
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  3. One word summarizes the challenge of securing the Internet of Things (IoT): scale.

    It’s actually a two-fold challenge. The first issue is the sheer number of IoT devices connected to the internet -- a total that continues to grow every year. Gartner estimates that number will reach 26 billion by 2020. Secondly, how can device manufacturers and security providers possibly scale the process of identifying and authenticating each and every one of those devices?
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  4. Learn about core concepts in UX design: conducting user interviews, design thinking, interaction design, mobile UX design, usability, UX research, and many more! Claim your complimentary copy before the offer expires.
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  5. User Experience (UX) is somewhat of an ambiguous term. After all, how do you determine what is good UX and what is bad UX? Where do ‘they’ draw the line? And how do you know if you’ve got things under control? Offering up a superior digital user experience is becoming increasingly important among businesses and customers alike – which means you’re going to need the answers to these questions if you want to succeed in achieving a good UX. A great way of learning more about the quality of the UX you provide is by testing and measuring it using User Experience Testing Tools.
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  6. Last year, the Pew Research Center reported that two-thirds (67%) of Americans get at least some of their news on social media. As a result, media publishers have been plugging millions of dollars and resources into growing their social media presence. This has been problematic for brands like LittleThings, BuzzFeed, The Huffington Post and Mashable.
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  7. The Customer Experience (CX) is the preoccupation for most customer facing organisations. In an age where customer service is the definitive part of many retail offerings, CX is a key ingredient in retaining and growing the customer base. Because digital channels have become more and more important to many businesses, with their sales and services often of available online (for example banks, telecommunications companies, utilities etc.) it’s vital that the CX strategy recognises and caters for this too.
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  8. The digital age has brought with it a horde of data. And coming from various sources and in large quantities, the availability of this data has created many new and insightful opportunities for digital marketers. Modern digital marketers are using data in a myriad of ways, such as gauging success (with Key Performance Indicators, or KPIs), driving improvement (e.g. campaign effectiveness or website usability) and boosting lead generation. However, this heavy reliance on intelligent marketing data necessitates an analysis solution, which comes in the form of dashboarding software.

    In this article, we will outline the various benefits of KPI dashboarding software as well as list the top software available for digital marketing managers.
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  9. You might have heard buzz in the industry that Progressive Web Apps (PWA) are set to be the next big thing. Those in the know might tell you they’ll push the mobile web forward, bring parity to web and native apps and provide mobile-specific capabilities to web users. Perhaps unsurprisingly, Google came up with the term, and PWAs are seen alongside Accelerated Mobile Pages and Responsive Web Design as a weapon in the fight for a slick mobile user experience.
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  10. There’s a new $25-per-month price point to sign up as a Salesforce user today as Salesforce Essentials goes live in 18 languages. This new entry-level offering for small business customers marks a return to Salesforce’s original mantra of serving every size of customer from a single platform, and company veteran Mike Rosenbaum, Executive Vice-President of CRM Applications, is mighty pleased about it..
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Mopinion is a proud sponsor of User Experience News. The voice of the online user is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Experience Tools in order to collect experience from the user. Mopinion takes it one step further and offers a solution to analyse and visualise User Experience results from your websites and apps wherever you need them. The real challenge for companies is not about capturing experience, it is about how to make sense of the data.