Once your customer gets to the purchase stage, a good ecommerce checkout experience could make or break the sale. Here’s how to make sure yours is the former – complete with some great examples from online retailers.
https://econsultancy.com/seven-excellent-examples-of-ecommerce-checkout-best-practice/
The world has been an increasingly tumultuous place and while the digital economy has continued to prosper, there are signs that global geopolitical tensions could have meaningful spill-over into the digital economy.
https://econsultancy.com/how-the-growing-threat-of-digital-protectionism-could-affect-marketers/
Over the last couple of years, artificial intelligence (AI) has been incredibly popular across multiple digital mediums. Whether it’s conversational chatbots, data analytics or everything in between- given its flexibility and convenience, this technology is now used for a range of purposes.
But how does it affect mobile app user experience? Can you really alter the experience of end-users with AI? Also, how can a developer implement artificial intelligence to enhance the user experience?
http://clickz.com/using-artificial-intelligence-to-design-better-mobile-app-user-experience/259694/
Campus events are a big part of what makes the college experience memorable. When students and guests attend alumni weekends, arts performances and sports activities, they expect technology to enhance their experiences. Often, colleges must get creative to come up with the right tech solution for each type of event.
http://edtechmagazine.com/higher/article/2020/01/how-create-positive-user-experience-higher-education-events/
Digital transformation is, in part, driven by the need for enterprises to deliver better customer experiences, meet new-gen expectations and, for some businesses, to remain competitive (and survive).
For users––whether they are end users of a shopping site, customer support engineers using a ticketing system or business analysts looking for insights to drive the company forward––one thing remains the same: They want greater access to data than ever before. This has big implications for the future of database technology.
http://eweek.com/database/why-user-experience-2020-requires-fast-data-access/
I get an overwhelming sense of grief and anger when I see the Net Promoter Score (NPS) being used as a beacon of light for companies. I have heard so many people praising the NPS, and using it as a legitimate way to measure customer satisfaction and success of a company.
In fact, sometimes, it is used as the only way to measure these metrics. But, I really believe, the NPS should not be the basis of making critical decisions.
http://uxdesign.cc/the-nps-sucks-11d33b748774/
The commercial use of 5G is accelerating around the world. The Internet of Everything is drastically increasing the number of connections, and new applications such as cloud-based VR and AR place higher requirements on end-to-end networks.
http://mobileworldlive.com/latest-stories/ai-powered-services-for-5g-evolution-agile-intelligent-smart/
As with LinkedIn, social networks like Facebook, Twitter, and Pinterest use AI and machine learning technologies to identify and delete offensive material.
LinkedIn, the Microsoft-owned site having over 660 million subscribers, recently outlined its approach to handling accounts that include inappropriate content, spanning from profanity to illicit services ads.
http://it.toolbox.com/blogs/shrutiumathe/linkedin-uses-ai-to-remove-inappropriate-user-profiles-and-provide-a-better-user-experience-011720/
Retailers are continually adopting digital signage in great numbers, and are using more advanced tools such as 3D technology to craft more immersive customer experiences.
"3D is already pervasive in retail. Nearly every major retailer is using 3D content in some capacity — and it's growing," Beck Beseker, CEO and co-founder of virtual reality company Marxent, said in an email interview. "Case in point: Nearly every major furniture company has some 3D initiative underway."
http://retailcustomerexperience.com/articles/how-will-3d-digital-signage-impact-retailers-2/
With constantly changing technology, interminable bombarding of content, shrinking attention spans, ad fatigue, post-millennial market outlook, heightened consumer awareness, brand inclination towards experimentation, and the myriad small but significant changes happening around, your whole perspective about content should change. From the what (form) and where (platform) to how (distribution) of content, every single aspect should be probed, catechized, and even aborted, if required.
http://usabilitygeek.com/4-ways-to-enhance-your-brand-ux-by-personalizing-content/
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