Retailers are continually adopting digital signage in great numbers, and are using more advanced tools such as 3D technology to craft more immersive customer experiences.
"3D is already pervasive in retail. Nearly every major retailer is using 3D content in some capacity — and it's growing," Beck Beseker, CEO and co-founder of virtual reality company Marxent, said in an email interview. "Case in point: Nearly every major furniture company has some 3D initiative underway."
http://retailcustomerexperience.com/articles/how-will-3d-digital-signage-impact-retailers-2/
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