Digital transformation is one of the most used buzz phrases of the last few years. Businesses in all industries are looking to change their operations, make them more efficient, more cost-effective and more productive. The key thing to remember is that digital transformation as a concept means different things to different businesses. It’s, therefore, important to consider what it means for your business before embarking on the journey.
https://www.information-age.com/pain-out-of-digital-transformation-123478688/
Forget about Beyonce & Jay-Z, Kim & Kanye, or David & Victoria. There’s a new power couple in town. Mopinion is proud to announce the new and robust Tealium and Mopinion integration; a powerful alliance between tag management and customer feedback that combines precision targeting and smart data collection, giving users relevant and informative insights into the digital customer experience.
Tealium offers an extensive suite of data solutions catered to helping digital teams effectively manage large sums of data. With Mopinion, users can collect and analyse customer feedback from online visitors on websites and mobile apps.
https://mopinion.com/tealium-and-mopinion-newest-data-power-couple/
When it comes to a solution you are using, if there is something weird, and it does not look good, ‘who you gonna call’? Tech support.
Technical support teams bust user issues day in, day out. They serve on the front line for product problems, fixing errors for dissatisfied customers and calming your confounded users. So why are support technicians so seldom used as a UX resource?
Every product and I do mean every, is imperfect. So is every user. It is the support team that must encounter these technical imperfections and user errors and take them on. Amidst all the humdrum of lost passwords and application resets, a technical support team is often sitting on a treasure trove of user insight. It is time to take support out of its silo.
https://usabilitygeek.com/technical-support-teams-ux-success/
Here are some predictions for the future of marketing in the year 2019 and beyond from some thought leaders I polled, plus a few of my own prognostications.
https://www.forbes.com/sites/henrydevries/2018/12/27/ten-digital-marketing-predictions-for-2019/
Téo Taxi, based in Montreal, Canada, is one of North America’s first all-electric taxi companies. Starting out with 50 vehicles in 2014, the company has grown rapidly, and currently runs a fleet of over 130 vehicles driven by 400 salaried drivers — a first in an industry that traditionally relies on self-employed workers. From the start, Téo Taxi was in a class of its own. Not only did our snazzy green-and-white cars look different, we also offered Montrealers a completely new taxi experience: a quiet ride, impeccable customer service, and a simple and secure ordering and payment process via our mobile app.
https://uxplanet.org/t%C3%A9o-taxi-from-a-ux-perspective-looking-under-the-hood-of-an-app-based-electric-taxi-service-7cded4410ed0/
Face it. Even if you believe yourself to be the world’s most creative designer or developer, we’re all in need of some inspiration every now and then. We like to call this, ‘having a mindset for growth’. And one of the best places to find this inspiration as well as stay ahead of the latest trends and best practices in the user experience space is to consult expert opinions, which – you guessed it – are often found in articles on User Experience (UX) blogs.
http://mopinion.com/hottest-user-experience-ux-blogs/
Research shows that every $1 that businesses invest in user experience design can cultivate a return on investment of up to $100 or more.
In addition, another study found that upwards of 40% of consumers will stop interactive with a website if the design is unattractive or poor.
However, due in part to ever-evolving technology, consumers' user experience expectations are always shifting.
https://www.benzinga.com/pressreleases/19/03/p13357641/the-3-best-ux-design-trends-of-2019-plus-the-top-26-user-experience-de/
In the digital era, products no longer can win on capabilities alone. Speed to market and buyer experience now matter just as much to customers as the extent to which a product meets a pressing need or outperforms competitive offerings. Against this backdrop, software developers find themselves under increasing pressure, left with no choice but to develop apps that provide everything customers want, are delivered on time and are continuously updated, all while ensuring a user experience that’s never short of flawless. There’s simply no margin for error, and that’s why more developers than ever are turning to continuous testing.
https://devops.com/the-4-keys-to-effective-continuous-testing/
User Experience (UX) is critical to the success or failure of a product in the market but what do we mean by UX? All too often UX is confused with usability which describes to some extent how easy a product is to use and it is true that UX as a discipline began with usability – however, UX has grown to accommodate rather more than usability and it is important to pay attention to all facets of the user experience in order to deliver successful products to market.
There are 7 factors that describe user experience, according to Peter Morville a pioneer in the UX field who was written several best-selling books and advises many Fortune 500 companies on UX:
https://www.interaction-design.org/literature/article/the-7-factors-that-influence-user-experience/
Customer experience is everything a customer appreciates about a brand, whether that's a quality product, short lines or a friendly cashier, says Arihant Jain, head of business for MEA at Freshworks.
https://www.itweb.co.za/content/wbrpOMgPxadqDLZn/
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