"Professional websites are the new résumés.
This is a good thing. Your information can be accessed more easily and frequently, it can be optimized to show up in search engines, you have more room to share your experience in a creative way, and most of all, you can quickly build your web presence, which is ultimately a synonym for your professional reputation.
The challenge is that not everyone has experience with HTML, coding, copywriting or marketing design. You may be a highly qualified expert in your field, but without correct online representation, your work could easily get lost among the noise. Hiring a professional to build your website and "brand" material (even if you are an individual) is always the best course of action. If that isn't a possibility for you, there are many pre-designed templates from hosting websites that can set you up pretty well."
https://www.forbes.com/sites/briannawiest/2018/06/26/13-mistakes-on-your-personal-website-that-are-probably-costing-you-business/#5709a4203d5d/
With customer experience top of mind with forward thinking organizations, it's no surprise that user experience designers are in demand. In fact, survey data from Adobe on demand for user exerpience designers in February 2017 revelaed that, "Eighty-seven percent of managers said hiring more UX designers is the top priority for their organization: higher than graphic designers (76%) and product managers (74%), and tied with software engineers for top spot." "The demand for UX designers is still there. Just one look at Indeed’s job posting for UX designers speaks volumes, "said Cisco Guzman, director of product management at Adobe XD.
https://www.cmswire.com/customer-experience/13-must-have-user-experience-ux-design-skills/
When technology advances quickly, design often gets ignored in the process. A well designed user interface or user experience are frequently treated as afterthoughts. But in truth, technology is nothing, or very little, without design. People need to understand and want to use technology for it to be widely adopted and for that a well-designed user interface is paramount. Conversational software has been rapidly becoming more popular, funded by big corporations wanting to invest in artificial intelligence and powered by new techniques in machine learning. However a common set of guidelines for designing conversational user interfaces was still non-existent.
https://medium.com/rasa-blog/13-rules-for-conversational-user-interface-design-edb1d56f23d5/
Mobile apps are intended to make people’s lives easier, but some design decisions can get to be too much for day-to-day use. Below, 14 YEC members discuss app functions that companies — and users — should think twice about.
Mobile apps can come with a suite of bells and whistles, some of which can be distracting or are a drain on your staff with little return on the user experience. What is one popular feature in apps that should be avoided?
https://www.business2community.com/mobile-apps/14-app-designs-and-features-to-avoid-for-a-better-user-experience-02095147/
"So what’s trending in User Experience? That was my question, and fortunately, I am lucky enough to work with a room full of UX designers, creatives, and researchers who could help me find my answers. Here’s our pick of 17 UX trends."
https://martechseries.com/mts-insights/guest-authors/17-ux-trends-that-are-better-than-the-rest/
The basic idea is this: UX design is all about getting inside the head of your visitor. It’s about creating a simple, seamless, and enjoyable experience for your users. The idea is to deliver information quickly and even make them smile. Good UX design sparks dopamine and happiness in your visitors. And that makes them more likely to trust you. Crucially, it makes them more likely to buy from you.
After going over the 25 basics in our last UX design article, let’s take a look at how it works in action. Specifically, we’re looking at the UX design of e commerce websites. How do these websites use clever UX design tricks to encourage their visitors to buy?
https://www.bitcatcha.com/blog/x-examples-perfect-ecommerce-ux-design-x-bad-ones/
Artificial intelligence (AI) is everywhere, driven by large investments, lots of startups, all established technology vendors, and enterprises big and small experimenting with what it can do for their bottom line. 120 predictions for AI in 2019 did not exhaust the subject, so here are 20 more.
https://www.forbes.com/sites/gilpress/2018/12/12/20-more-ai-predictions-for-2019/#2d3f2724d741/
There’s always the small matter of identifying which fertile areas of work will yield the most gains. This article will explain which 20% of UX design most often delivers the largest ROI.
https://www.business2community.com/customer-experience/3-areas-to-optimize-your-ux-design-and-get-more-roi-02184560/
It's an occupational hazard within the retail sector: Lessons learned in the market are usually learned the hard way. Adding insult to injury, there is a very low margin for error, particularly when changing course in the business does not correlate with shopper demands.
The good news for grocery retailers is that decades of lessons learned via brick-and-mortar initiatives for category management and shopper marketing can be applied to e-commerce with relative ease.
So why isn't this happening at a faster pace? There are two main reasons.
First, CPG brands have been slow to react to e-commerce and have failed to make the necessary investments. Second, in an effort to react quickly to e-commerce competition such as Amazon some retailers are rushing to "band-aid" solutions, rather than building capabilities that enable a customized user experience and the ability to harvest invaluable customer data.
With that in mind, here are three basic lessons from traditional commerce that can fuel e-commerce success.
https://www.retailcustomerexperience.com/blogs/3-brick-and-mortar-lessons-for-e-commerce/
Being able to drive organic traffic to your site is important if your business is going to succeed. It’s just as -- if not more -- important to focus on acquiring new customers as it is to keep them. In 2019, it’s time to up your growth hacking strategy so you get more valuable leads this year.
With growth hacking, there are endless benefits: lead acquisition and retention, content sharing, organic traffic, expanded reach, increased conversions and more. It focuses on building your audience and your brand at a steady rate with quality customers.
If you’re trying to find growth hacks that will bring you results and boosted traffic, here are three you can’t miss.
https://www.business.com/articles/website-traffic-growth-hacking-tips/
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