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  1. As Amazon continues to dominate the e-commerce space, smaller online retail businesses must do more to compete. Web design is one effective way e-commerce businesses can stand out to consumers while making a worthwhile investment in their marketing strategy. A recent consumer survey from Clutch shows that people value three main user experience (UX) features when they browse online:

    - Effective navigation
    - Updated website design
    - Authoritative content

    Updating a website to include or enhance these three features will benefit businesses beyond simply improving the user experience. Investing in navigation, design, and content also has important branding and SEO benefits.
    https://www.business2community.com/web-design/3-website-features-your-e-commerce-site-needs-to-stand-out-02169445/
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  2. Nowadays, first impressions are everything as website visitors become more and more accustomed to a high level of user experience. Website user experience is a measure of the overall experience as well as look-and-feel of your website. Want to be sure your user experience is to par with customer expectations? Now you can with our easy-to-use website user experience survey templates from the Mopinion Survey Marketplace!
    https://mopinion.com/5-templates-for-website-user-experience-ux-surveys/
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  3. The new age definition of doing good business is how engaging and gratifying is the user experience. User experience basically means creating a connection between the machine and its user. Better the connection, better the experience. This week, we interviewed Mr. Ravi Teja, CEO, Robosoft, an organization that believes that technology exists to simplify lives ….and businesses.
    https://wire19.com/interview-with-ravi-teja-ceo-robosoft/
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  4. User interface is probably one of the 21st century’s most important languages. I mean, people are simply talking more through their devices and computers compared to any other time in history. We dissect the latest albums through the comment section of a music blog, we date through Tinder and we discuss work matters through Slack. We might use English to communicate but we interact with all of those mediums through the use of a user interface.

    Graphical user interface (GUI) isn’t a new concept, it has always been a focus of software development ever since they released the first Macintosh, which we know now as a Mac. Today, user interface can be seen in the weirdest of devices from smart refrigerators to smart watches. Still, even with more than decades of experience under our belt, it’s still pretty common to see amateurish UI mistakes pop up every now and then in web design.
    https://bestinau.com.au/design-flaws-4-common-ui-design-mistakes-plaguing-todays-websites/
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  5. As 2019 kicks off, businesses are looking for new competitive advantages and ways to connect with more customers. Digital marketing has no signs of slowing down or stopping, which is why business owners are focused on strengthening their digital marketing efforts for the upcoming year. With that being said, here are five digital marketing trends you can expect to see take shape in 2019.
    https://www.forbes.com/sites/forbesagencycouncil/2019/02/14/five-digital-marketing-trends-for-2019/#7e4d8182a802/
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  6. The benefits of cloud computing are clear. Companies recognize that investing in on-premises technology is no longer a cost effective and nimble way to adapt to the changing needs of users. A better, more flexible and highly scalable strategy is to use a platform in the cloud to build applications that work across digital devices and can better address customer demands in real time.
    http://knowledge.wharton.upenn.edu/article/cloud-platforms-can-enhance-digital-experiences/
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  7. Imagine you’re at an industry conference. It’s happy hour, so you grab a drink and turn to the attendee next to you. What do you do next? You don’t just throw a business card at them and walk away. If you do, you’re a lousy networker.

    If you're a good networker, you start a conversation.

    If you're a great networker, you take that conversation to the next level by adjusting the conversation based on their body language. If they lean in when you talk about search engine optimization but check their watch when you talk about paid search, well ... then you talk more about SEO.
    So the question is this: why aren’t more companies doing this with their website visitors?
    https://www.cmswire.com/customer-experience/using-behavioral-intelligence-to-improve-your-sites-user-experience/
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  8. What is the primary goal of the software development team at your company? Until fairly recently, the answer to that question was simple: to develop functional software.

    For the first several decades of the Information Age, creating functional software was the only target development teams had to hit. Unfortunately, things are no longer quite so simple.
    https://www.cmswire.com/digital-experience/3-steps-to-delivering-great-ux-with-an-agile-mindset/
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  9. Mopinion has teamed up with online automation tool Zapier to deliver quick and easy integrations between your Mopinion feedback data and various web applications. Thanks to Mopinion webhooks, the integration process is a breeze. Ready to start relaying your feedback data to all your favorite apps in real-time? We’re here to help. Mopinion has created a step by step ‘How to” for integrating your user feedback with Zapier.
    https://mopinion.com/integrate-user-feedback-webhooks-zapier/
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  10. Predicting the future can be risky, but there’s a list of hot topics being discussed in the digital industry right now, which can turn nice-to-have technologies and tools into something meaningful and valuable for the user’s experience.

    Here’s a list of eight of the most important UX design trends for the year ahead.
    https://www.thedrum.com/news/2019/01/29/top-ux-design-trends-digital-well-being-and-biometrics/
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Mopinion: The Leading User Experience Tool

Mopinion is a proud sponsor of User Experience News. The voice of the online user is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Experience Tools in order to collect experience from the user. Mopinion takes it one step further and offers a solution to analyse and visualise User Experience results from your websites and apps wherever you need them. The real challenge for companies is not about capturing experience, it is about how to make sense of the data.