Every year Loughborough Design School hold a ‘UXathon’ in collaboration with Deloitte Digital and the University of Hong Kong MBA business students. The aim of the event is for the design students at LDS to spend one day realising the concepts of the Honk Kong business students.
https://uxplanet.org/transparency-is-key-a63645ad1a13/
The holidays are here, which means many online retailers are stepping up their game and competing intensely for traffic on their websites. According to a study conducted by Deloitte, “more consumers plan to shop online for gifts than ever before” in 2016. In the United States alone, total holiday eCommerce sales are expected to reach $96-98 billion. This is huge! So how can you and your digital team maintain a smooth operation and happy customers while dealing with this massive influx of consumers? The answer is simple – use customer feedback to determine what is irritating your customers the most and solve it.
https://mopinion.com/user-experience-tips-happy-online-customer/
When it comes to a solution you are using, if there is something weird, and it does not look good, ‘who you gonna call’? Tech support.
Technical support teams bust user issues day in, day out. They serve on the front line for product problems, fixing errors for dissatisfied customers and calming your confounded users. So why are support technicians so seldom used as a UX resource?
Every product and I do mean every, is imperfect. So is every user. It is the support team that must encounter these technical imperfections and user errors and take them on. Amidst all the humdrum of lost passwords and application resets, a technical support team is often sitting on a treasure trove of user insight. It is time to take support out of its silo.
https://usabilitygeek.com/technical-support-teams-ux-success/
When 2017 is almost over it’s time to look ahead and predict how the digital experience will evolve over the next 12 months.
In this article, I’ll overview the most significant changes in the digital world which we saw during 2017 and the trends we should be aware of to stay ahead of the curve in design and development in 2018.
https://uxplanet.org/the-state-of-ux-for-2018-4b2ea908c837/
Have you already started planning your marketing strategy and budget for 2018? Be prepared to face questions regarding the app marketing tools and resources you will be using.
https://uxplanet.org/15-absolutely-awesome-app-marketing-tools-to-use-in-2018-25587514eb17/
As UX designers, we must not only shape experiences, but also shape the organizations that deliver them.
If we want to have a sustained impact, we need to evolve how we work. These are words from Markus Grupp in Vancouver UX award 2017. He brought up an important point which validates my mental model of how UX should make impact. At the end of the day, it doesn’t matter how good you designed an experience, if your organization does not have the ability to deliver it, you haven’t actually designed, you just doodled.
https://uxplanet.org/but-good-ux-design-is-not-enough-now-comes-the-hard-part-6392e92f3cb1/
The main mistake of startups is that they’re doing design!’ — that could be the whole article, however unpractical that may sound. Nevertheless, if you are dead set on doing design in you startup, this article will help you avoid common mistakes while trying to establish a business. Most important mistakes come first, from the standpoint of formulating a startup idea.
https://uxplanet.org/5-design-mistakes-any-startup-can-make-and-how-to-avoid-them-e694a3b7a1fe/
Balancing user experience, privacy and security for the connected consumer is a key challenge for online businesses, according to KuppingerCole
A change in approach will help businesses achieve the right balance between user experience, privacy and security more easily, says Martin Kuppinger, principal analyst at KuppingerCole.
http://businesssecurity.today/news/businesses-need-balance-user-experience-privacy-security/
Many of us take the personalised content provided by the likes of Amazon, Facebook and online supermarkets for granted. They’re constantly using data - in key moments - to create more meaningful, relevant experiences.
But we find that lots of marketers think it takes an Amazon sized marketing budget to take advantage of digital personalisation. This simply isn’t true...
https://www.truedigital.co.uk/articles/optimising-user-experience/
The holidays have a special way of bringing people together, especially in the world of online customer feedback. Check out this infographic to see just how much feedback volumes skyrocket around the holidays. Here we’ve zoomed in on some specific industries and as expected, Ecommerce really caught our eye. Check it out!
https://mopinion.com/a-closer-look-at-holiday-feedback-volumes/
