tjeerdtraats: online-feedback*

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  1. An effective e-commerce product page captures the audience’s attention and compels them to convert to paying customers.
    Many e-commerce businesses believe a product page is all about high-resolution images with detailed descriptions for each product.

    Although these are important areas that need to be considered, thinking that they are the only elements needed to win the game for you is overly simplistic.

    In this post, I'll discuss the elements that make a product page captivating for visitors. I'll discuss in detail the things you should consider doing on your product pages so that they stand out from the competition.
    https://moz.com/blog/heres-how-to-create-a-product-page-that-converts/
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  2. The eCommerce industry has experienced a tremendous amount of growth in the past decade. This growth – in combination with a (still) relatively low market share – represents a huge opportunity for more innovative eCommerce companies looking to overtake their traditional counterparts.

    However, in order to latch on to the ‘growth train’, these same eCommerce companies (and therefore, eCommerce managers) are going to have to put their best foot forward. In other words, they’ll need to be sure that they are providing a first-rate online customer experience.
    https://www.digitaldoughnut.com/articles/2018/june/why-online-feedback-is-vital-for-ecommerce-manager/
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  3. Voice of the Customer (VoC) software is intended to capture the opinions and preferences of online customers, analyse those insights, and supply businesses with the means to create meaningful changes in digital customer experience (CX). As priorities are continuously being placed on CX initiatives, it’s safe to say that these kinds of software aren’t going anywhere anytime soon. Not to mention, having a VoC programme in place has become increasingly more popular and essential, especially as more and more businesses (nearly 72% to be precise) continue to place CX as their top priority. So how do you know which type of VoC software is right for your business?
    https://mopinion.com/alternatives-competitors-of-opinionlab/
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  4. We are proud to announce that one of the largest supermarket chains in the Netherlands, Albert Heijn, now uses Mopinion’s feedback software on their website (AH.nl). Albert Heijn – also referred to as the AH or ‘Appie’, as the Dutch like to call it – jump-started its online feedback programme in June of last year (2017). Since then, they have employed various feedback forms across their website with the aim to extract valuable insights into the online shopper journey.
    https://mopinion.com/albert-heijn-caters-to-online-shoppers-with-customer-feedback/
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  5. Whether you’ve just launched your website or you’re in the process of improving the online customer experience, customer feedback will serve as an invaluable tool in achieving your business’ goals. This feedback not only has the potential to provide you with insights into which kinds of problems your visitors are running into but it can also reveal which features work well for them. The easiest way to gather this feedback is via feedback forms. For WordPress users in particular, this is especially easy as there are various plugins available that serve up feedback solutions at no cost.
    https://mopinion.com/how-to-install-a-feedback-form-in-wordpress/
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  6. To kickoff the new year, Mopinion has just launched a new feature within its platform: customisable inbox filters and views. This new feature will give users total control of the views they create in their inbox of feedback items. It enables users to combine key data fields such as scores, browsers, texts, URLS and more – which provides for very specific views.
    https://mopinion.com/mopinion-launches-customisable-inbox-filters-and-views/
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  7. The Mopinion team is committed to providing the best possible feedback analytics solution out there; an objective which requires constant improvement and innovation. Thanks to the feedback of our customers, we’re happy to announce the release of several updates and new features within our software this month!
    https://mopinion.com/december-product-updates-featuring-automated-tagging/
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  8. And…that’s a wrap for 2017! We are thrilled to report that we’ve published well over 100 blog posts this year. Aside from being a great resource for everything online feedback, the Mopinion blog covers a wide range of digital topics and trends. From Customer Experience and User Experience to the Online Customer Journey and the rise of Mobile, we’ve written articles catered to every digital role.
    So let’s take a few moments and reflect on Mopinion’s Top 10 Hottest Blog Posts of 2017!
    https://mopinion.com/mopinions-top-10-hottest-blog-posts-2017/
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  9. The holidays have a special way of bringing people together, especially in the world of online customer feedback. Check out this infographic to see just how much feedback volumes skyrocket around the holidays. Here we’ve zoomed in on some specific industries and as expected, Ecommerce really caught our eye. Check it out!
    https://mopinion.com/a-closer-look-at-holiday-feedback-volumes/
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  10. Collecting and analysing feedback is one thing, but bringing it to a profitable conclusion by taking action is what makes the whole feedback process worthwhile. We refer to this last step as ‘closing the feedback loop’. This is a key concept in managing the online customer experience, which is why it’s important that this step is not overlooked. It’s also imperative that this step is carried out as efficiently and effectively as possible. To do this, close collaboration is often required. The question is, what does this collaboration look like?
    https://blog.azendoo.com/the-power-of-collaboration-in-closing-the-feedback-loop/
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Mopinion: The Leading User Experience Tool

Mopinion is a proud sponsor of User Experience News. The voice of the online user is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Experience Tools in order to collect experience from the user. Mopinion takes it one step further and offers a solution to analyse and visualise User Experience results from your websites and apps wherever you need them. The real challenge for companies is not about capturing experience, it is about how to make sense of the data.