Digital transformation remains a hot topic in the C-suite. However, transformation efforts are meeting with mixed results. Over 60 percent of companies Lopez Research surveyed strongly agreeing with the statement "Our digital transformation efforts are moving slower than expected." Successful digital transformation efforts require a company to operate its business effectively while simultaneously navigating people, process and technology changes. The delicate balance of execution and evolution requires a company to lean on its strategic vendors for assistance.
Companies like SAP are at the core of businesses operations for a diverse range of companies such as Bosch, Nestle and Royal Dutch Shell. To learn more about how various industries are approaching digital transformation, I attended SAP's SAPPHIRE and ASUG conference. The conference provides ample opportunity to discuss the challenges and opportunities of digital transformation initiatives with various business leaders and SAP executives. There were at least seven key takeaways that every business leader should consider as they build transformation strategies.
https://www.forbes.com/sites/maribellopez/2018/07/19/7-tips-to-design-winning-digital-transformation-strategies/#698878a144e2/
Today’s marketers are placing the ‘customer’ at the front and center of all its processes as key to sustaining and growing the brand and business.
Customers are more demanding than before. That is why Customer Experience (CX) is critical for companies to differentiate themselves from competition, improve customer satisfaction, foster loyalty, reduce churn and ultimately, increase revenue.
http://business.inquirer.net/252024/customer-experience-cx-biggest-driver-digital-transformation/
Mopinion is happy to announce its expansion to the French market as well as the appointment of a dedicated French sales team, led by Head of Sales for France, Fanny-Laure Thomas. This expansion is part of our greater strategy to better cater to the needs of its French clients, including the world’s largest sporting goods retailer Decathlon and cultural products retailer Cultura, as well as extend our footprint to more European organisations.
https://mopinion.com/mopinion-expands-its-presence-in-france/
When Pokémon go was launched, do you remember how many crazy people were randomly walking on the road, searching for poke balls and Pokémons at the public place which created a record of 500 million users in just 2 months. This Augmented Reality inspired game not only tickled everyone’s senses but showed the world what future has in store.
This is the kind of user experience we are dealing with today.
http://customerthink.com/user-experience-ux-is-at-the-heart-of-digital-transformation/
A complete overhaul of healthcare’s digital user experience to bring forth high-quality and innovative care is a huge undertaking. But the physicians and facilities that prioritize patient experience will see an increase in satisfaction when the digital user experience improves. According to HBR, 97% of patients surveyed were satisfied with their first telehealth experience. And 74% of patients felt that the interaction improved their relationship with their provider.
According to a recent study completed by SAP Center for Business Insight, 400 global C-level executives agreed that digital transformation is critical to survival and healthcare organizations are in the early stages of this journey.
https://www.forbes.com/sites/danielnewman/2018/04/20/why-digital-transformation-in-healthcare-needs-to-prioritize-user-experience/
Hiring enough software engineers, DevOps managers, cloud computing specialists and other roles required to facilitate IT transformations remain tall tasks for CIOs. But the talent crunch isn't limited to those with coding skills and algorithmic thinking: Enterprises are also struggling to hire staff with soft skills who can help shape the user experience around digital services.
http://www.cio.in/feature/8-essential-roles-successful-digital-transformation/
