Tags: design*

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  1. To stay ahead of the curve, UX design is important for a brand because it will help our business by making the best possible first impression, generating ROI, increase in customers retention and market share, money saving in the development phase, and a big-ticket investment for the future
    http://www.businessworld.in/article/How-User-Experience-Will-Play-Big-Role-In-2019-s-Marketing-Strategy-For-Brands/27-10-2018-162903/
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  2. The ability to ask meaningful questions is a fundamental yet often overlooked skill in the UX Designer’s toolkit. I’ve begun to notice a clear correlation between the number of questions a designer asks throughout the process and the quality of the final design output.

    It’s much more than creating, it’s about understanding your problem so well that the solution is obvious.

    In order to understand the challenge at hand, UX Designers must ask great questions at every stage of the process. I’ve cataloged a robust list of questions (100 to be exact) that I’ve found to be useful for projects spanning industries, devices, and personas. While by no means comprehensive, it should provide a framework for design thinking through different stages of a project.
    https://www.yankodesign.com/2018/10/24/questions-ux-designers-should-ask-while-designing/
    Tags: , , , by eringilliam (2018-10-24)
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  3. At the 9th edition of TechSparks, leading designers of the industry spoke about how they are redefining marketing, sales and business aspects across all industries, one doodle at a time.

    From scriptures to paintings to doodles, art has been a beloved part of society for ages. With the integration of roles in the enterprise, and social and mobile creating a huge brand impact, designing has become the new poster boy of the industry.

    At TechSparks 2018, some of the leading experts in design spoke about what they do, and how design is vital to businesses.
    https://yourstory.com/2018/10/designers-changing-face-business/
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  4. According to Google Trends, the term “empathy” now appears in Search more than six times as often as it did in 2004. Finding a job description for a design role that doesn’t mention “empathy” is near impossible. Undergraduate and graduate schools alike espouse “learning how to empathize” in the curricula. Empathy is everywhere, and especially in design.
    https://www.fastcompany.com/90252258/designers-stop-talking-about-empathy/
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  5. From websites to homes and cars, here's how AI could help patch the holes and bring UX closer to maximum potential.
    https://www.entrepreneur.com/article/320675/
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  6. When building a Digital Branch, it’s crucial to look at online user experience and design early and often. This means planning and designing a consistent look and feel throughout all touch points both in visual design (branding, color, fonts) and user experience (user flows, ease of use, interaction patterns, etc.). It also includes building in a process and system for researching, testing, and learning how users engage with your site.
    https://www.digitalcommerce360.com/2018/10/08/how-to-build-a-customer-centric-digital-branch/
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  7. When technology advances quickly, design often gets ignored in the process. A well designed user interface or user experience are frequently treated as afterthoughts. But in truth, technology is nothing, or very little, without design. People need to understand and want to use technology for it to be widely adopted and for that a well-designed user interface is paramount. Conversational software has been rapidly becoming more popular, funded by big corporations wanting to invest in artificial intelligence and powered by new techniques in machine learning. However a common set of guidelines for designing conversational user interfaces was still non-existent.
    https://medium.com/rasa-blog/13-rules-for-conversational-user-interface-design-edb1d56f23d5/
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  8. What is User Experience Design? Learn more here about Defined Stakeholders and Activities involved in each stage.
    https://uxplanet.org/user-experience-design-process-d91df1a45916/
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  9. Companies like Nike have realized that they’re no longer just making and marketing products; they’re really in the business of crafting user experiences.

    As Dan Maccarone, CEO and co-founder of product design firm Charming Robot, puts it, “The experience is the brand.”

    In an omnichannel world, the user experience starts long before customers put their hands on the product or download the app. It encompasses everything from advertising and website design to social media, retail displays, packaging, the Muzak that’s playing as shoppers enter the store, the help they receive from a salesperson or a chatbot and the subject line on the emailed receipt.
    https://www.adweek.com/digital/are-you-user-experienced/
    Tags: , , , by eringilliam (2018-08-31)
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  10. An ideal user experience encompasses interconnected functionality, navigation and design. Here are some basic website features to increase customer engagement and decrease bounce rates.

    No one would want to stay on a website page that takes long to load, doesn’t provide much relevant information, is aesthetically unpleasing or difficult to navigate through. Here are some tips to make a website experience user-friendly.
    https://mediaindia.eu/digital/does-your-website-offer-a-user-friendly-experience/
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