When it comes to investing in UX for an organisation’s service or product, the question that comes up often is whether it is worth the investment or not. While the added value is not completely quantifiable, the results of great UX are very measurable and real. A study by Forrester showed that companies that invest in UX see lowered costs of customer acquisition, lowered support cost, increased customer retention and increased market share. Furthermore, statistics show that every $1 invested in UX brings $100 in return, which brings the ROI to a staggering 1,000 per cent.
Here’s a look at some of the benefits of implementing UX in apps, software, products and websites.
https://yourstory.com/2019/01/ux-design-offers-great-return-investments/
UX design is all about creating a compelling experience for your users.
It’s knowing what the user wants, and giving it to them quickly and simply. The best UX design makes the user think the website is created just for them.
The first in our four part series focuses on Value Proposition. Because the first step is telling users exactly what you do, and promising them good value.
https://www.bitcatcha.com/blog/how-to-craft-your-value-proposition-convince-users-to-take-action/
Augmented reality (AR) has seen steady progress from what seemed like a science-fiction trope to absolute, unquestionable reality.
What is more, the last couple of years saw notable advances in the field, making the technology even more affordable and accessible. This, in turn, provoked wider adoption and popularity.
Virtual Reality (VR), on the other hand, is making the experience of checking out properties, gaming, and visualizing places completely different.
https://medium.muz.li/ux-design-trends-3-ways-ar-and-vr-are-changing-user-experience-cba74beffb62?gi=ad6f6b729b33/
In many aspects of technology delivery, something-"as-a-Service" is considered the ultimate end game. In user experience, however, it may only represent a step on the journey.
That's one of the many takeaways of a recent talk by Jared Spool, a writer, researcher, speaker, educator, and an expert on usability, software, design, and research. Notably, Spool points out, UX is a gradual journey, one that could unfold over many years.
https://www.zdnet.com/article/deciphering-the-5-most-important-stages-of-ux-design/
“The role of the designer is that of a good, thoughtful host anticipating the needs of his guests” – Charles Eames, American designer
Connecting with customers is something almost all organisations want to do, but they achieve that aim with greatly varying degrees of success. For the most part, people are the key to building relationships with customers. They provide feedback to help the organisation stay competitive and relevant. Engaging with customers is essential to success and, therefore, it is important to design user experiences that are pleasant and genuinely able to create a connection with customers, especially when the interaction is not person to person.
https://www.scmp.com/presented/news/hong-kong/topics/ux-design/article/2174511/ux-design-connecting-todays-consumers/
UX design and testing continue to evolve with the emergence of new technologies that enable new types of experiences. Mobile and web apps changed the conversation from UI to UX. Now, UX involves much more than graphical UIs and app performance. Organizations must deliver omnichannel experiences that contemplate voice interfaces, virtual elements and more.
“We’re just scratching the surface of UX design as a discipline. It’s not UX/UI. UX is a much broader discipline than UI,” said Jason Wong, research VP at Gartner. “UI looks at how the user interacts with a given application. UX includes user research, content, performance and back-end so you need a team to help execute that.”
https://sdtimes.com/softwaredev/ux-design-it-takes-a-village/
Customer experience is all about personalization today. In fact, both marketers and consumers agree on this in overwhelming figures; 96% of marketers polled know how important personalization is in forging strong relationships between customers, and 81% of consumers have a strong expectation that their preferred brands know who they are.
Of course, establishing high levels of personalization isn’t necessarily an easy task to accomplish. Such a task requires not just robust datasets but a suite of strong tools. UX design is often one of the best tools to accomplish this task, but even so, there are plenty of ways that even the savviest and most talented UX designer can go astray. That’s why we’ve gathered some of the best UX hacks to better provide personalization options for your customers.
https://www.business2community.com/customer-experience/ux-hacks-for-better-customer-personalization-02154768/
UX has been a buzzword that bounces around the design world, endorsed and adopted by designers anddevelopers. In many cases, highly respected developers who claim to be talking about ”UX” in a product demonstration are in fact showing a large number of UI features. I doubt much that the vague definition may account for this kind of misunderstanding. We’ve heard of UI (User interface) and UX (User Experience). When you build an App or a website with Mockplus, we will talk to you about both. If UX is not UI, What is the exact difference?
https://codeburst.io/ux-is-not-ui-what-is-the-difference-between-ux-and-ui-design-4c330c5002e3?gi=16b2382e4b70/
IIoT technology has evolved to the point that self-serve solutions are easier to configure, with personalized display mash-ups and data analytics.
Who needs that data-scientist system designer?!
Not so fast. There’s a flipside to this build-your-own-world. The flexibility of the new self-serve technology is both its strength and its weakness, as you must determine who will help develop the most intuitive interface, design and data management for your system
https://www.smartindustry.com/blog/smart-industry-connect/ux-is-the-new-ui/
There are many user-generated content features we can design to motivate our users. We can encourage users to share ratings and comments, check in daily to gain or unlock coupon offers, invite friends to gain points and win badges to become the top influencers… These social rewards are virtual accomplishments that make people feel good and help to facilitate a stronger bonding between the user and the app — the more you contribute to the app, the more you’ll be rewarded and recognized by others.
https://uxdesign.cc/ux-of-word-of-mouth-user-generated-content-in-apps-6ee4ab25cc93/
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