Tags: ux*

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  1. An ideal user experience encompasses interconnected functionality, navigation and design. Here are some basic website features to increase customer engagement and decrease bounce rates.

    No one would want to stay on a website page that takes long to load, doesn’t provide much relevant information, is aesthetically unpleasing or difficult to navigate through. Here are some tips to make a website experience user-friendly.
    https://mediaindia.eu/digital/does-your-website-offer-a-user-friendly-experience/
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  2. However you refer to your user experience design (UXD, UED or XD), it’s in your best interest to take the process of enhancing your website seriously. In order to create the most appealing user experience, it needs to be usable, accessible and pleasurable to surf through your site. The total user experience starts with human-computer interaction (HCI) and expands to every aspect of your product or service as perceived by your visitors.

    It’s a lot easier these days to get your website up and running. Yet, it’s harder than ever to optimize your website design for the precise user experience (UX) that will draw in your target market. According to the Society of Digital Agencies (SoDA), 77 percent of organizations think that a poor website UX is a major weakness for today’s marketing experts.
    https://axcessnews.com/business/tech/three-simple-truths-get-users-love-website_6461/
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  3. The primary goal of experienced SEO is to create a durable foundation for a promising website with the practical and clean user experience. It makes the site easily discoverable with the trust and credibility of the brand and current digital properties.
    https://www.socpub.com/articles/your-business-dire-need-seo-services-16111/
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  4. t was not long ago when tablets were the craze, and technology was taken less seriously by businesses. Back then it was a perfect mix between people, technology, and process. Today, we are in an era when technology is improving, and people and process are gradually replaced by it.

    Although that may not be entirely true. It is actually a paradox since more often than not we introspect how technology has made our lives easier both from an individual and industrial point of view. One of those aspects which has helped build economies and various sectorial businesses is Machine Learning (ML). From automation to analysis of data, the technology has the power to learn without having to be explicitly programmed.
    http://www.bgr.in/features/machine-learning-is-changing-the-face-of-businesses-today/
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  5. Twitter announces its latest efforts to build trust and encourage healthy conversation on the platform with the removal of locked accounts that may result to a change in the number of followers displayed on many profiles. Most people will see a change of four followers or fewer; others with larger follower counts will experience a more significant drop. Follower counts on Twitter is a visible feature, and Twitter wants everyone to have confidence that the numbers are meaningful and accurate.

    Over the years, the company has locked accounts when sudden changes in account behavior were detected. In these situations, Twitter reaches out to the owner of the account and unless they validate the account and reset the passwords, Twitter will keep them locked with no ability to log in. This week, the company will be removing these locked accounts from follower counts across profiles globally.

    A few important things to note about this update are as follow:
    http://www.marketing-interactive.com/improving-user-experience-twitter-to-remove-non-credible-follow-counts/
    Tags: , , by eringilliam (2018-08-03)
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  6. The Customer Experience (CX) is the preoccupation for most customer facing organisations. In an age where customer service is the definitive part of many retail offerings, CX is a key ingredient in retaining and growing the customer base. Because digital channels have become more and more important to many businesses, with their sales and services often of available online (for example banks, telecommunications companies, utilities etc.) it’s vital that the CX strategy recognises and caters for this too.
    https://mopinion.com/the-difference-between-a-user-experience-and-a-full-customer-experience/
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  7. According to iProspect estimates, the travel industry is missing out on £900 million a year in potential revenue due to this poor mobile performance.

    SaleCycle has recently conducted some research on increasing online travel bookings, looking at mobile optimisation. All but one of the top 50 travel sites were ‘mobile-friendly’ i.e. they were tailored in some way to a small screen, but good mobile UX goes deeper than that.

    In this article, I’ll look at the UX elements that go into a better mobile experience on travel sites, and some mistakes to avoid.
    https://www.econsultancy.com/blog/70215-what-makes-a-travel-website-usable-on-mobile/
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  8. Year over year, end-user experience continues to rise among the Key Performance Indicators (KPIs) organizations use to measure IT. Gartner’s suggested methodologies for measuring end-user experience are aggregated into a category called Digital Experience Monitoring (DEM). However, regardless of which flavor(s) of DEM an organization may use to establish end-user experience metrics, the reason end-user experience matters is because it is a benchmark for productivity.
    https://www.computerworld.com/article/3292981/it-management/mending-the-rift-between-end-users-and-it.html/
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  9. AI systems and devices will soon recognize, interpret, process, and simulate human emotions. A combination of facial analysis, voice pattern analysis, and deep learning can already decode human emotions for market research and political polling purposes. With companies like Affectiva, BeyondVerbal and Sensay providing plug-and-play sentiment analysis software, the affective computing market is estimated to grow to $41 billion by 2022, as firms like Amazon, Google, Facebook, and Apple race to decode their users’ emotions.
    https://hbr.org/2018/07/3-ways-ai-is-getting-more-emotional/
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  10. With today’s competitive mobile app market, it’s more important than ever to stand out and develop a unique brand identity through user experience (UX) design. While most companies recognize the value of mobile app design as the key driver for customer conversion, they often don’t recognize how to use UX design strategically to deliver new values.

    Many people see UX as interface and visual design, however, there’s much more to it than that. The UX discipline is deeply rooted in research and testing. UX Designers balance must-haves, nice-to-haves, trends and innovation, independent research, and so on.

    The misunderstanding surrounding UX stems from some common misconceptions about what it is and how exactly it fits into the mobile app development process. This post breaks down nine mobile apps UX mistakes to avoid to delight users and maximize business outcomes.
    https://www.business2community.com/mobile-apps/mobile-app-design-fundamentals-9-common-ux-mistakes-to-avoid-02102002/
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