"Omnichannel referrals give a personalized brand experience and incentivize people to share with friends across multiple channels.
Let’s take a look at examples of companies that have adopted omnichannel referral marketing and how they use it. We’ll share the strategies they use and what you can do to boost your efforts."
https://www.business2community.com/marketing/omnichannel-referrals-creating-a-seamless-user-experience-02064253/
This column talks about using the tools of the day to build and deliver an Awesome UX.
http://www.contractormag.com/iot/building-awesome-ux/
"If you want to be more than a punch-clock agency tool, if you are actually passionate about design and user experience, and you want to advance the state of the art, you need to be thinking bigger. UX is about more than heuristics and processes. It encompasses a broad spectrum of knowledge, and the best designers are renaissance (wo)men. Therefore, if you aren’t expanding your horizons beyond the world of UX reading, you’re getting left behind.
That’s why I’ve compiled this eclectic list of non-UX books that you, the UX designer, should put on your reading list right away. None are specifically about user experience, but each of them has an important lesson to teach you, but only if you have the brain cells to draw the connection. If you’re reading this article, then that probably describes you. Get at it."
https://uxplanet.org/7-non-ux-books-every-ux-designer-should-read-cb4e53adf843/
Well, I think it’s important to start by saying there’s no commonly accepted definition.
User experience design is a concept that has many dimensions, and it includes a bunch of different disciplines—such as interaction design, information architecture, visual design, usability, and human-computer interaction.
But let’s try to get a clearer picture of what that really means.
https://www.usertesting.com/blog/2015/09/16/what-is-ux-design-15-user-experience-experts-weigh-in/
An app’s store rating has a tremendous impact on how well an app ranks in the app store and strongly influences what percentage of store listing impressions result in downloads. Many apps (and by extension businesses) live and die with their app store ratings. At the same time, app store ratings are simply a reflection of how well an app is received and how it interacts with its users. Many would-be negative reviews can be circumvented through in-app feedback mechanisms. In turn, many potential positive reviews are left unfulfilled because a user was not properly prompted. This article will explore how apps and app owners can combat negative reviews, successfully solicit positive reviews, and even convert 1-star ratings into 5-stars.
http://customerthink.com/user-feedback-management-and-app-store-ratings/
User experience (or UX) is a term developers use to describe how your customers interact with your software.
I’m sure you’ve used a website or an app before and been bamboozled or frustrated – this is an example of bad UX. Conversely, as well as simply delivering functionality to your users, good UX will go that extra step to make your software a delight to use.
https://www.cio.co.nz/article/641348/user-experience-just-pretty-fluff/
Is your user experience leaving money on the table? Take a fresh look at your digital strategy and leverage these opportunities to simplify UX for greater ROI.
https://www.inc.com/amy-buckner-chowdhry/4-ways-to-simplify-your-user-experience-for-greater-returns.html/
The color green is relaxing, red is passionate, and blue is tranquil. We all know that colors can affect our mood, but it turns out that color can also affect our decision making.
A team at Salesforce dedicated to its Analytics product recently conducted user research to find out if color influences how quickly and accurately we make decisions.
Here’s what they found:
https://www.invisionapp.com/blog/color-user-experience/
Increased ownership of personal mobile devices and unfettered Internet access has given rise to a new breed of consumers - arguably some of the most informed yet impatient in history.
Businesses seeking to meaningfully engage audiences and elevate themselves from the constant chatter of 24/7 news feeds and notification cycles have increasingly found themselves engaging and exploring the applications of User Experience (UX) design to enhance business growth. UX refers to a person's experience with a digital product or service.
Some hard-won bits of wisdom private investment platform Fundnel has learnt from experience include....
https://www.tnp.sg/news/views/great-digital-user-experience-key-winning-and-keeping-customers/
With mobile-first indexing recently being rolled out, it’s out with the old and in with the new. Here’s how you can up your mobile user engagement in 8 easy steps.
https://edgylabs.com/8-ways-to-increase-mobile-engagement/
