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  1. User experience (UX) design is the process of building relationships between products and prospects or customers through a digital or physical experience that involves engineering, marketing, graphical, industrial and interface designs. UEGroup CEO Tony Fernandes in an interview with CMSWire called UX design an “interactive brand experience that takes the place of establishing credibility and connection in the way that logos and taglines did in the past.”
    https://www.cmswire.com/customer-experience/what-is-user-experience-ux-design/
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  2. We have all experienced products with either a fantastic or a poor user experience. The latter feel unintuitive and hard to use. You can’t find what you’re looking for, and you’re not clear what to do next. You may navigate to a dead end or receive a cryptic error message. It may be hard to read the text, or the design may not be aesthetically pleasing. All of those problems are symptoms of bad UX design.
    https://www.techinasia.com/qualities-brilliant-ux/
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  3. When your reviewing your company’s user experience and the role it plays in your organization, it’s easy to note what needs to change. Poor design, outdated content, poor engagement. But what are things you should look for or look into improving?

    In our experience helping companies improve their UX design, we have noticed common threads in what a great user experience should look like.

    The first step of defining a good user experience is outlining what your goals are for your organization. Your user experience needs to line up with your overall learning strategy.
    https://www.bluewaterlearning.com/sharkbites-cornerstoneondemand/what-a-great-user-experience-looks-like-for-your-lms/
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  4. Here are author Thea Chard's top seven reasons why she's (still) excited to be a student of UX design.
    http://trydesignlab.com/blog/ux-academy-journey-week-10-my-reasons-studying-ux-design/
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  5. UX design and testing continue to evolve with the emergence of new technologies that enable new types of experiences. Mobile and web apps changed the conversation from UI to UX. Now, UX involves much more than graphical UIs and app performance. Organizations must deliver omnichannel experiences that contemplate voice interfaces, virtual elements and more.

    “We’re just scratching the surface of UX design as a discipline. It’s not UX/UI. UX is a much broader discipline than UI,” said Jason Wong, research VP at Gartner. “UI looks at how the user interacts with a given application. UX includes user research, content, performance and back-end so you need a team to help execute that.”
    https://sdtimes.com/softwaredev/ux-design-it-takes-a-village/
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  6. “The role of the designer is that of a good, thoughtful host anticipating the needs of his guests” – Charles Eames, American designer

    Connecting with customers is something almost all organisations want to do, but they achieve that aim with greatly varying degrees of success. For the most part, people are the key to building relationships with customers. They provide feedback to help the organisation stay competitive and relevant. Engaging with customers is essential to success and, therefore, it is important to design user experiences that are pleasant and genuinely able to create a connection with customers, especially when the interaction is not person to person.
    https://www.scmp.com/presented/news/hong-kong/topics/ux-design/article/2174511/ux-design-connecting-todays-consumers/
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  7. In many aspects of technology delivery, something-"as-a-Service" is considered the ultimate end game. In user experience, however, it may only represent a step on the journey.

    That's one of the many takeaways of a recent talk by Jared Spool, a writer, researcher, speaker, educator, and an expert on usability, software, design, and research. Notably, Spool points out, UX is a gradual journey, one that could unfold over many years.
    https://www.zdnet.com/article/deciphering-the-5-most-important-stages-of-ux-design/
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  8. Augmented reality (AR) has seen steady progress from what seemed like a science-fiction trope to absolute, unquestionable reality.

    What is more, the last couple of years saw notable advances in the field, making the technology even more affordable and accessible. This, in turn, provoked wider adoption and popularity.

    Virtual Reality (VR), on the other hand, is making the experience of checking out properties, gaming, and visualizing places completely different.
    https://medium.muz.li/ux-design-trends-3-ways-ar-and-vr-are-changing-user-experience-cba74beffb62?gi=ad6f6b729b33/
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  9. UX design is all about creating a compelling experience for your users.

    It’s knowing what the user wants, and giving it to them quickly and simply. The best UX design makes the user think the website is created just for them.

    The first in our four part series focuses on Value Proposition. Because the first step is telling users exactly what you do, and promising them good value.
    https://www.bitcatcha.com/blog/how-to-craft-your-value-proposition-convince-users-to-take-action/
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  10. The User Experience Design process is complex and organic, and — like so many problems UX professionals encounter — challenging to express in simple terms.

    Most visual models of the UX process push boxes and arrows to the limit in a struggle to capture the iterative and collaborative nature of product design progression. The video below, which is my latest UX process visualization, breaks free from Euclidean convention in leveraging Fractal geometry — in a storytelling capacity — to describe the UX process at scale.
    https://uxplanet.org/user-experience-design-process-a-fractal-model-7422a3b01f7d/
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