While gambling and games of chance are Nederlandse Loterij’s expertise, there’s one thing it doesn’t gamble with and that is providing a good customer experience. Maurice Meijers, Head of Online Design & Development at Nederlandse Loterij fills us in…
https://mopinion.com/customer-story-nederlandse-loterij-doesnt-gamble-with-customer-experience/
Halloween is slowly creeping up on us. There’s that subtle hint of pumpkin spice lingering in the air, costumes filling up all of the party stores and of course, the most quintessential Halloween movie, Hocus Pocus has taken up the number one spot on Netflix. With all of this Halloween fever around us, we simply couldn’t resist adding a little Halloween ‘flair’ to our blog. So – in light of the holiday – we want to emphasize several ways online feedback can prevent your customers from having a ‘scary’ customer experience!
But before we begin, it’s important that you become acquainted with the most common ‘horrors’ (or irritations) that online customers often encounter; horrors that can tarnish the customer experience and ultimately (if not resolved), put these customers off to your brand...
https://mopinion.com/3-ways-online-feedback-can-prevent-a-scary-customer-experience/
Keeping up with technology is a priority for grocers, with omnichannel initiatives leading the way.
According to Progressive Grocer’s 85th annual industry survey, nearly three-fourths of respondents plan to increase their tech spending in 2018.
Technology has jumped to the third most pressing concern for grocers, trailing only labor issues and competitive threats. Last year, grocers ranked technology ninth on Progressive Grocer’s annual survey.
http://customerthink.com/grocers-are-connecting-omnichannel-excellence-to-better-cx/
Want to take a look behind the curtain of leading feedback analytics software Mopinion? We recently sat down with Mopinion co-Founders and feedback experts, Udesh Jadnanansing and Kees Wolters to get their advice on how businesses can make their customer feedback truly meaningful.
In this interview, Jadnanansing and Wolters elaborate on key topics circulating the feedback industry such as how to harness the right data, how to improve customer experience and engagement, what a successful data exchange looks like, how brand-to-consumer relationships will evolve over the next few years and more…
https://mopinion.com/making-customer-feedback-meaningful-interview-founders/
Whatever you want to accomplish, whether on the internet or with your business, there’s most likely a software to help you do it with ease. To put this flood of software in perspective, think about the marketing world for a moment.
In 2011, there were just about 150 marketing software. In 2016, the number had grown to 4,891, and a year later, it stood at 5,381.
The Saas (software as a service) industry is a multi-billion dollar industry. If you’re thinking of developing a software, chances are, there are other software on the market that can already do what your software plans to do, maybe even better. So to stand out, provide memorable customer experience, apart from creating a great software of course.
https://customerthink.com/reasons-why-customer-experience-sucks-with-your-software/
Thomas Russo, director of product management and marketing at Spirent, speaks about their new catalyst which helps operators detect and isolate the causes of customer experience issues saving tens of millions of dollars per year.
https://www.vanillaplus.com/2018/06/06/39009-identify-user-experience-issues-customer/
Today’s marketers are placing the ‘customer’ at the front and center of all its processes as key to sustaining and growing the brand and business.
Customers are more demanding than before. That is why Customer Experience (CX) is critical for companies to differentiate themselves from competition, improve customer satisfaction, foster loyalty, reduce churn and ultimately, increase revenue.
http://business.inquirer.net/252024/customer-experience-cx-biggest-driver-digital-transformation/
Voice is the new, primary interaction for most modern devices. Smart speakers like Amazon Echo and Google Home allow you to interact entirely with voice commands. Even most smartphones include a virtual assistant option, affording you hands-free and voice-enabled controls.
The shift to voice-controlled devices presents a new series of UX and design philosophies that require a general understanding of natural language and communication. It is comparable to how mobile touchscreens and touch interfaces transformed UX design. The difference, of course, is that voice interactions are much more hands-off.
https://www.besttechie.com/the-new-ux-voice-ar-and-an-evolutionary-customer-experience/
"We've asked some of the industry's most knowledgable boffins to break down industry jargon to help you through those confusing meetings and indecipherable conferences. This week, Yell's Nigel Roberts explains the difference between UX and CX."
https://mumbrella.com.au/how-does-ux-and-cx-work-525429/
95% of global business decision-makers face challenges when it comes to achieving a more successful digital strategy, including budget constraints, lack of visibility to manage the digital experience and legacy infrastructure.
https://www.itweb.co.za/content/KBpdg7pPl4P7LEew/
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