3 Ways Online Feedback Can Prevent a 'Scary' Customer Experience

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  1. Halloween is slowly creeping up on us. Theres that subtle hint of pumpkin spice lingering in the air, costumes filling up all of the party stores and of course, the most quintessential Halloween movie, Hocus Pocus has taken up the number one spot on Netflix. With all of this Halloween fever around us, we simply couldnt resist adding a little Halloween flair to our blog. So in light of the holiday we want to emphasize several ways online feedback can prevent your customers from having a scary customer experience! But before we begin, its important that you become acquainted with the most common horrors (or irritations) that online customers often encounter; horrors that can tarnish the customer experience and ultimately (if not resolved), put these customers off to your brand...
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Mopinion is a proud sponsor of User Experience News. The voice of the online user is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Experience Tools in order to collect experience from the user. Mopinion takes it one step further and offers a solution to analyse and visualise User Experience results from your websites and apps wherever you need them. The real challenge for companies is not about capturing experience, it is about how to make sense of the data.