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  1. When IT establishes user profiles for virtual desktops, it has several profile options. If users work from multiple endpoints, for example, IT should use roaming user profiles. When it comes to the virtual desktop user experience, IT often faces difficult decisions that pit user customization against performance.

    Managing user profiles provides IT with a means to customize the desktop without storing persistent desktops on the back-end infrastructure, allowing them to store desktop configurations, application permissions, local user data and more. IT has many options for customizing its user profile management program, but this freedom can make the process overwhelming.
    https://searchvirtualdesktop.techtarget.com/feature/Best-practices-for-managing-user-profiles/
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  2. Many businesses put a lot of effort into creating effective website designs.

    They try to build sites filled with intuitive navigation, strong branding and clear customer journeys. But while investing in a functional and beautiful website is necessary, some digital destinations forget one small web page whose appearance can have an impact on their conversion rates: the 404 error page.
    https://www.cmswire.com/digital-experience/effective-404-pages-how-to-find-new-customers-in-a-page-not-found/
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  3. Digital network service brands such as Airbnb and Uber have not only shaken up traditional industries but have had a huge impact on consumer behaviour, what people are open to, and what they expect when it comes to brand engagement — an impact with ripples felt far beyond the travel and leisure markets.

    In recent years, we’ve seen a myriad of direct-to-consumer offers disrupting traditional brand and business models. Dollar Shave Club is perhaps the most salient example. According to Fortune, within just five years of Dollar Shave Club’s launch, P&G’s North American market share in razors fell from 71 percent to 59 percent — setting the ball in motion for Unilever’s acquisition of the direct-to-consumer brand for a cool $1 billion.

    However, many of these direct-to-consumer offers are missing a trick by behaving primarily as e-commerce or subscription services and not maximizing the opportunities afforded by their direct customer relationship — so much so that we question whether they are in fact sustainable and fit for long term growth.
    https://packagingeurope.com/how-to-create-deeper-connections-by-going-direct-to-user/
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  4. "I still think the user experience is crucial -- and it's about providing something that's right for the individual," says Cohen. "Technology departments must make sure they are providing the most optimal computing environment for their colleagues based on the state they're in -- whether that's fully connected, occasionally connected or entirely remote."
    https://www.zdnet.com/article/laptops-hybrids-smartphones-and-tablets-deciding-the-right-mix-for-productivity/
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  5. As consumers search from more places than ever before, it's vital that marketers deliver experiences that perform. Contributor Jim Yu shares tips on how to deliver a great experience at every search touch point.
    https://marketingland.com/improving-the-customer-experience-means-getting-search-right-244108/
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  6. Usability is about one thing and that is the quality of interaction between people and products. It’s really that simple. However, the process involved to ensure this quality is less straightforward. Also, to clarify, usability is human factors. They are one and the same.

    The task of increasing the quality of interactions between people and products can be driven by regulation. For example, making a product safe to use. However, the commercial drivers of making the product more efficient and satisfying to use are just as significant.

    It’s important to know that usability isn’t something that is only applied to medical products, nor is it something that is only applied to complex devices. Something as simple as a tin opener has progressed dramatically since the mid-1900s with regard to usability, as has the folding of a baby stroller and the user experience of many software applications. It’s all around us.
    https://www.medicalplasticsnews.com/news/opinion/whats-the-use/
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  7. With voice-assisted technology improving by the day and use therefore increasing; it’s time brands start assessing how to adapt their online presence for this shift in consumer behaviour.
    https://www.thedrum.com/opinion/2018/08/07/voice-technology-what-are-the-opportunities-brands/
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  8. Google provides a wonderful experience for their users. Just before I began writing this blog article, I googled “user experience.” Just like that, my answer lay before me in a cute little package at the top of my search results.
    https://www.business2community.com/web-design/3-websites-with-amazing-user-experiences-and-why-the-hell-you-should-care-about-ux-anyway-02104145/
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  9. Creating a functional professional website is crucial in the digital age. Studies show that 70 percent of consumers research brands online before making a purchase – and the key to transforming that research into conversions is through a strong user experience online.
    https://markets.businessinsider.com/news/stocks/minimal-website-interfaces-shown-to-drastically-improve-user-experience-increase-time-on-site-1027448082/
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  10. The success of your mobile app rests on multiple different factors; however, the most important factor is easily user experience (UX) design. Expectations for mobile interactions have grown, and as a result, UX design has become an essential part of the mobile app development process.
    http://customerthink.com/user-experience-best-practices-to-enhance-your-mobile-app-design/
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Mopinion is a proud sponsor of User Experience News. The voice of the online user is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Experience Tools in order to collect experience from the user. Mopinion takes it one step further and offers a solution to analyse and visualise User Experience results from your websites and apps wherever you need them. The real challenge for companies is not about capturing experience, it is about how to make sense of the data.