Don’t worry! For those of you who have missed it, we’ve got you covered. In this webinar, we have outlined ways in which you can build your own feedback forms and dashboards so you can become a feedback pro!
https://mopinion.com/missed-our-webinar-on-building-your-own-feedback-forms-and-dashboards/
For those of you who missed our latest webinar with special guest from major travel organisation TUI, we’ve got you covered. In this webinar, Mopinion is joined by special guest Marieke Verbossen from major travel organisation and winner of the Shopping Award’s Publieksprijs XL (for Vacations & Travel Tickets), TUI. She shares some interesting details of how TUI gathers and gets the most out of their online customer feedback data.
https://mopinion.com/missed-our-webinar-tui/
With today’s competitive mobile app market, it’s more important than ever to stand out and develop a unique brand identity through user experience (UX) design. While most companies recognize the value of mobile app design as the key driver for customer conversion, they often don’t recognize how to use UX design strategically to deliver new values.
Many people see UX as interface and visual design, however, there’s much more to it than that. The UX discipline is deeply rooted in research and testing. UX Designers balance must-haves, nice-to-haves, trends and innovation, independent research, and so on.
The misunderstanding surrounding UX stems from some common misconceptions about what it is and how exactly it fits into the mobile app development process. This post breaks down nine mobile apps UX mistakes to avoid to delight users and maximize business outcomes.
https://www.business2community.com/mobile-apps/mobile-app-design-fundamentals-9-common-ux-mistakes-to-avoid-02102002/
The way we use technology to communicate varies drastically based on age, perhaps most conspicuously within family circles. Communication between a brother and sister, or another generational peer, is typically a much more fluid experience than with a parent, grandparent or distant relative. While younger generations have commonly adopted social media platforms to stay connected, technological accessibility often leaves older generations out of the loop. As our ecosystem of communication technologies grows more diverse, how can we look to develop experiences that are easy for older, in some cases less technologically-savvy generations to adopt, while still keeping younger, digital natives engaged?
https://appdevelopermagazine.com/mobile-app-design-tips-for-all-generations/
In today’s world of automation, IoT (Internet of Things) concept is gaining ground swiftly among the industries. Be it a smart home, smart workplace, or a smart city, IoT has started strengthening its presence everywhere. A report has revealed that around 31 billion connected devices will be available globally by 2020. We can expect that all major industry sectors will leverage the benefits of this thriving technology soon.
Interestingly, people want to control the connected devices on the move by using fingertips, and this requirement gives a boost to IoT penetration in mobile application development. There is no exaggeration in mentioning that IoT is all set to drive the future of custom mobile app solutions. Here we mention eight factors through which the IoT technology will revolutionize the app development domain.
https://thriveglobal.com/stories/mobile-app-development-and-iot-right-blend-to-boost-your-business/
Mobile management is the way of the future. Statista estimates that by 2021, mobile e-commerce will make up 54% of U.S. e-commerce sales, making effective mobile sites a vital element for e-commerce companies.
To find out which e-commerce mobile mistakes should be avoided to stay relevant, I asked a panel of entrepreneurs from YEC the following question:
https://thenextweb.com/contributors/2018/11/01/mobile-e-commerce-mistakes-all-entrepreneurs-should-avoid-to-stay-relevant/
In customer experience (CX), mobile is becoming everything. But, mobile success requires a lot more than just having an app or mobile site.
With over 40% of online transactions and growing, mobile is eating the world day by day. When a customer sets out to learn and make a decision, the smartphone is the gateway to discovery.
Smartphones, popular apps and on-demand services push consumer behaviors in new, disruptive directions. As a result, customers are introduced to direct and even unorthodox ways to discover relevant information, insights and desired outcomes.
https://www.forbes.com/sites/briansolis/2018/07/11/mobile-is-eating-the-customer-journey/#70bc3efb76f6/
Mobile e-commerce used to be considered a “cherry on top” for desktop online retail. As smart mobile devices became more widespread and accessible, people began incorporating them into the e-commerce journey—but primarily to search and browse products rather than conduct transactions. This was due in part to the challenges associated with using mobile browsers of the past when it came to complex, multi-step interactions like checking out.
https://www.mobileappdaily.com/mobile-readiness-key-to-ecommerce-websites/
Learn more about your mobile experience. These surveys help businesses capture general feedback from mobile users by way of easy star ratings.
https://marketplace.mopinion.com/survey-templates/in-app-mobile-star-rating/
Experience builds trust. Trust builds loyalty. That’s the crux of B2B marketing today. Customers are more likely to remember bad experiences and spread the word among the buyer community. However, experience has moved beyond reputation management initiatives. Today, it’s part of digital transformation that separated high-performing marketing and sales teams from laggards in the MarTech hype cycle.
It’s practically hollow to expect Marketing Technologies to deliver on ROI without analyzing their impact on customer experience. Be it for B2B or B2C, there is ample buzz around the serious business results achieved with the successful adoption of customer experience measures.
https://martechseries.com/mts-insights/staff-writers/moment-truth-cant-ignore-customer-experience-initiatives-anymore/
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