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  1. If there’s one person I’m learning a lot from these days, it’s my 2-year-old granddaughter. Watching young Hazel encounter and learn to navigate her way in the world is a delight and incredibly instructional. She has no preconceived ideas of how things should work, nor built-in assumptions of what an interaction should be. She learns by copying, and most of all, by trying: pushing her limits of what is socially acceptable, and technologically feasible, to help her obtain her goals.

    Hazel is the best predictor of the customer experience.
    https://www.cmswire.com/customer-experience/want-to-know-the-future-of-customer-experience-ask-a-2-year-old/
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  2. We want to make sure you have all the skills and resources you need to set your feedback programme into motion, which is why we recently launched a free series of onboarding webinars.
    https://mopinion.com/watch-on-demand-mopinion-academy-onboarding-webinars/
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  3. The web is now the “modern shopping experience”, but it may also be the only way people can find your business. By not making it accessible, not only are you ignoring £249 billion worth of potential business, but you’re also essentially hanging a sign up to anyone with disabilities saying “you can’t come in”.
    https://www.coastdigital.co.uk/2018/08/02/web-accessibility-seo-breaking-down-the-barriers/
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  4. Your website’s appearance can make or break a transaction. If it isn’t attractive, up-to-date or user-friendly, consumers will be quick to look elsewhere. You need your site to both make a great impression on potential customers and provide an easy and satisfying user experience (UX).

    Modern websites can feature a lot of flashy visual features designed to dazzle visitors. While it may be tempting to implement a slew of these “bells and whistles,” these extraneous features may intimidate consumers or make it difficult for them to navigate your site. Below, 13 Forbes Technology Council members list some website features they recommend companies avoid.
    https://www.forbes.com/sites/forbestechcouncil/2019/01/28/web-design-donts-13-website-features-that-can-ruin-the-user-experience/#6f20eab57679/
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  5. Your website’s appearance can make or break a transaction. If it isn’t attractive, up-to-date or user-friendly, consumers will be quick to look elsewhere. You need your site to both make a great impression on potential customers and provide an easy and satisfying user experience (UX).

    Modern websites can feature a lot of flashy visual features designed to dazzle visitors. While it may be tempting to implement a slew of these “bells and whistles,” these extraneous features may intimidate consumers or make it difficult for them to navigate your site. Below, 13 Forbes Technology Council members list some website features they recommend companies avoid.
    https://www.forbes.com/sites/forbestechcouncil/2019/01/28/web-design-donts-13-website-features-that-can-ruin-the-user-experience/
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  6. In Mopinion’s latest webinar ‘3 Practical feedback forms that drive online conversion’, webinar host Udesh Jadnanansing tackles the three critical stages of the online ordering process and provides tips on how to drive online sales using 3 powerful feedback forms. He also advises how to trigger these forms, which kinds of questions to ask and how these results can be analysed in a way that lets you easily generate leads, monitor online performance and gather insights to increase sales.
    https://mopinion.com/webinar-practical-feedback-forms-that-drive-online-conversion/
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  7. In the digital marketing landscape there also is a need for “Do-It-Yourself” tools. With our feedback reporting software we have combined this need into a leading self-service feedback management solution. Besides giving you – as a marketer – the possibility to build your own feedback forms, we also offer leading feedback data analysis and visualisation tools.
    https://mopinion.com/webinar-how-to-build-your-feedback-forms-and-dashboards-effectively/
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  8. Collecting the right customer feedback in your online ordering funnel requires careful planning and a good understanding of the journey your customers are taking when purchasing a product on your website or app. If you know how to properly harness these insights and turn them into action, you’ll be well on your way to increased sales and more loyal customers.
    https://mopinion.com/webinar-utilise-website-feedback-to-drive-online-sales/
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  9. Would you like to gather real time feedback from your online visitors as they set out to achieve their goals on your website? Perhaps you are doing this already but struggle to manage the data and pick out the important trends? If so, tune in to our upcoming webinar where we will be joined by special guest Marieke Verbossen from major travel organisation and winner of the Shopping Award’s Publieksprijs XL (for Vacations & Travel Tickets), TUI. She will share some interesting details of how TUI gathers and gets the most out of their online customer feedback data.
    https://mopinion.com/webinar-how-tui-leverages-online-customer-feedback/
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  10. Would you like to gather real time feedback from your online visitors as they shop? Perhaps you are doing this already but struggle to manage the data and pick out the important trends? If so, tune in to our upcoming webinar where we will be joined by special guests Stephan Brandenburg & Iris Rabenberg of major retail company, De Bijenkorf (part of Selfridges Group). These two will share some interesting details of how they gather and get the most out of their online customer feedback data.
    https://mopinion.com/webinar-how-selfridges-group-utilises-online-customer-feedback/
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Mopinion: The Leading User Experience Tool

Mopinion is a proud sponsor of User Experience News. The voice of the online user is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Experience Tools in order to collect experience from the user. Mopinion takes it one step further and offers a solution to analyse and visualise User Experience results from your websites and apps wherever you need them. The real challenge for companies is not about capturing experience, it is about how to make sense of the data.