Want to Know the Future of Customer Experience? Ask a 2-Year-Old

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  1. If theres one person Im learning a lot from these days, its my 2-year-old granddaughter. Watching young Hazel encounter and learn to navigate her way in the world is a delight and incredibly instructional. She has no preconceived ideas of how things should work, nor built-in assumptions of what an interaction should be. She learns by copying, and most of all, by trying: pushing her limits of what is socially acceptable, and technologically feasible, to help her obtain her goals. Hazel is the best predictor of the customer experience.
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Mopinion is a proud sponsor of User Experience News. The voice of the online user is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Experience Tools in order to collect experience from the user. Mopinion takes it one step further and offers a solution to analyse and visualise User Experience results from your websites and apps wherever you need them. The real challenge for companies is not about capturing experience, it is about how to make sense of the data.