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  1. Website feedback tools and the VoC data we collect using these tools has become the backbone of the customer experience. These tools yield businesses with a more simplified way of opening up a dialogue with their online visitors as well as gain a deeper understanding into how they experience the website, mobile app or in a more general sense, the brand itself. With a surplus of these tools on the market, it can be rather challenging to select the right tool for your business. So don’t be hasty – take your time and evaluate your options…let’s start off with one of the more seasoned tools, Feedbackify.
    https://mopinion.com/top-10-competitors-alternatives-to-feedbackify/
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  2. Building websites or apps that attract and retain customers has become somewhat of a science. User experience designers can be likened to architects. Like the architect who builds your home, a UX team builds a comprehensive blueprint, which outlines every single detail of the site's features and functionality.

    But it's not a one-shot deal. Getting to an intuitive and engaging user interaction requires many steps. Here are top 10 tips to help you deliver an amazing interactive experience for your users.
    https://www.creativebloq.com/ux/10-steps-engaging-user-experience-3156607/
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  3. Twitter announces its latest efforts to build trust and encourage healthy conversation on the platform with the removal of locked accounts that may result to a change in the number of followers displayed on many profiles. Most people will see a change of four followers or fewer; others with larger follower counts will experience a more significant drop. Follower counts on Twitter is a visible feature, and Twitter wants everyone to have confidence that the numbers are meaningful and accurate.

    Over the years, the company has locked accounts when sudden changes in account behavior were detected. In these situations, Twitter reaches out to the owner of the account and unless they validate the account and reset the passwords, Twitter will keep them locked with no ability to log in. This week, the company will be removing these locked accounts from follower counts across profiles globally.

    A few important things to note about this update are as follow:
    http://www.marketing-interactive.com/improving-user-experience-twitter-to-remove-non-credible-follow-counts/
    Tags: , , by eringilliam (2018-08-03)
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  4. t was not long ago when tablets were the craze, and technology was taken less seriously by businesses. Back then it was a perfect mix between people, technology, and process. Today, we are in an era when technology is improving, and people and process are gradually replaced by it.

    Although that may not be entirely true. It is actually a paradox since more often than not we introspect how technology has made our lives easier both from an individual and industrial point of view. One of those aspects which has helped build economies and various sectorial businesses is Machine Learning (ML). From automation to analysis of data, the technology has the power to learn without having to be explicitly programmed.
    http://www.bgr.in/features/machine-learning-is-changing-the-face-of-businesses-today/
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  5. The primary goal of experienced SEO is to create a durable foundation for a promising website with the practical and clean user experience. It makes the site easily discoverable with the trust and credibility of the brand and current digital properties.
    https://www.socpub.com/articles/your-business-dire-need-seo-services-16111/
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  6. However you refer to your user experience design (UXD, UED or XD), it’s in your best interest to take the process of enhancing your website seriously. In order to create the most appealing user experience, it needs to be usable, accessible and pleasurable to surf through your site. The total user experience starts with human-computer interaction (HCI) and expands to every aspect of your product or service as perceived by your visitors.

    It’s a lot easier these days to get your website up and running. Yet, it’s harder than ever to optimize your website design for the precise user experience (UX) that will draw in your target market. According to the Society of Digital Agencies (SoDA), 77 percent of organizations think that a poor website UX is a major weakness for today’s marketing experts.
    https://axcessnews.com/business/tech/three-simple-truths-get-users-love-website_6461/
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  7. The website is full of internal speak, lack of flow, and the critical information to help the user is suffocated by the weeds of marketing waffle and so the user needs to phone the support centre – who’s to blame?

    The patient gets frustrated when the patient after them in A&E gets treated more quickly because their injury is more serious but they don’t understand that process – who’s to blame?
    https://www.siliconrepublic.com/companies/bad-user-experience-design/
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  8. It's an occupational hazard within the retail sector: Lessons learned in the market are usually learned the hard way. Adding insult to injury, there is a very low margin for error, particularly when changing course in the business does not correlate with shopper demands.

    The good news for grocery retailers is that decades of lessons learned via brick-and-mortar initiatives for category management and shopper marketing can be applied to e-commerce with relative ease.

    So why isn't this happening at a faster pace? There are two main reasons.

    First, CPG brands have been slow to react to e-commerce and have failed to make the necessary investments. Second, in an effort to react quickly to e-commerce competition such as Amazon some retailers are rushing to "band-aid" solutions, rather than building capabilities that enable a customized user experience and the ability to harvest invaluable customer data.

    With that in mind, here are three basic lessons from traditional commerce that can fuel e-commerce success.
    https://www.retailcustomerexperience.com/blogs/3-brick-and-mortar-lessons-for-e-commerce/
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  9. An ideal user experience encompasses interconnected functionality, navigation and design. Here are some basic website features to increase customer engagement and decrease bounce rates.

    No one would want to stay on a website page that takes long to load, doesn’t provide much relevant information, is aesthetically unpleasing or difficult to navigate through. Here are some tips to make a website experience user-friendly.
    https://mediaindia.eu/digital/does-your-website-offer-a-user-friendly-experience/
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  10. UX – user experience – is the main assistant (or enemy) in token sales, where participants need to be facilitated and carefully ‘guided’ towards contributing. If they stumble at any step or feel that they do not have sufficient information, they are likely to either reduce their participation or stop altogether.

    Here are five UX features that help you create the most seamless experience for your contributors.
    https://www.financemagnates.com/thought-leadership/5-ux-features-to-facilitate-token-sale-participation/
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Mopinion: The Leading User Experience Tool

Mopinion is a proud sponsor of User Experience News. The voice of the online user is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Experience Tools in order to collect experience from the user. Mopinion takes it one step further and offers a solution to analyse and visualise User Experience results from your websites and apps wherever you need them. The real challenge for companies is not about capturing experience, it is about how to make sense of the data.