Let me ask you something: Would you buy a home without a building inspection? Would you build a home without consulting an architect?
Recently, my husband and I purchased a house. Although it’s only 20 years old, we wanted to be sure we were making a sound purchase, so we hired a building inspector. The building inspector found some issues but not enough to scare us off the house. So we bought it and got to work planning the necessary repairs and renovations. We’re really looking forward to experiencing the finished product later this year because we know it’ll be safe, sound and delightful after all of our hard work preparing it.
https://medium.com/swlh/evaluating-ux-would-you-buy-a-home-without-an-inspection-6da017fe2591?ref=webdesignernews.com/
As a UX designer, we design digital products that people interact with. When we designing these products, we spend a lot of time on different research to understand the behavior, habits, and needs of our users. However, there is a couple of general patterns that characteristic of all people. To be consciously used, we need to understand the process of human cognition.
The purpose of this article is to understand the concept, function and types of visual attention and to use this knowledge in everyday product design.
https://medium.com/@norbigaal/ux-psychology-go-hand-in-hand-introduction-to-human-attention-a70ffd2c4289?ref=webdesignernews.com/
User experience tests are often troubled by too many constraints: budget, staff, vagueness of the results… This year I wanted to use my knowledge in hypnosis to make them easier, more precise and less biased. This study has led to interesting results, particularly for those who wish to pursue emotional design.
https://uxplanet.org/is-it-possible-to-make-user-experience-testing-more-efficient-by-using-hypnosis-bf2c534649a/
As we move into 2018, it is safe to assume that there is no single serious mobile app company out there that does not understand the value and the importance of the UX designer.
With user experience being center stage for every contemporary mobile app, UX designers are faced with a daunting task of leading from the front rather than from the back. The everlasting need of being fresh, creative, to think outside the box and bend or break the rules where possible means that they will either need to create new trends or follow current ones – always.
https://usabilitygeek.com/new-year-resolutions-ux-designer-2018/
How budget airlines could be more attractive than their ticket prices.
So i’m on another flight. Not a particularly long one — Stansted to Stuttgart. Pretty simple. One hour twenty. Plenty of insights into in-flight experiences though. Eurowings is rich with points of experience (good & bad) and I’ve been getting more curious about it each flight. Eurowings, otherwise known as Germanwings is a budget airline, the airline of choice for a student like me living abroad. The flights are usually well managed, friendly and really surprising in the way you are treated. It’s sometimes a little weird though…
https://uxplanet.org/simple-in-flight-user-experience-suggestions-43e672f6b6f4/
Téo Taxi, based in Montreal, Canada, is one of North America’s first all-electric taxi companies. Starting out with 50 vehicles in 2014, the company has grown rapidly, and currently runs a fleet of over 130 vehicles driven by 400 salaried drivers — a first in an industry that traditionally relies on self-employed workers. From the start, Téo Taxi was in a class of its own. Not only did our snazzy green-and-white cars look different, we also offered Montrealers a completely new taxi experience: a quiet ride, impeccable customer service, and a simple and secure ordering and payment process via our mobile app.
https://uxplanet.org/t%C3%A9o-taxi-from-a-ux-perspective-looking-under-the-hood-of-an-app-based-electric-taxi-service-7cded4410ed0/
Customer Experience (CX) is emerging as a multidisciplinary field. It’s not just operations, marketing, sales, design, or insights… all of the above is required to create an immersive and seamless experience for your customers.
That being said, the metric back bone of most CX programs rests in the Voice of the Customer (VOC) program. That is, those activities focused on getting customer and prospect feedback, getting it to the right people, and then doing something about it. If you are striking out for the first time to develop a VOC program or looking to upgrade your existing program here are some tips to consider.
http://customerthink.com/10-ways-to-reboot-your-voice-of-the-customer-voc-program/
The first article of this series looked at how a consistent and repeatable intake process can be used to improve team alignment and reduce friction when launching a design or redesign project. In this installment, we’ll move from a a validated assumptions worksheet to the creation of actionable user personas, while introducing the user matrix model I developed at Dell EMC. Before we get down into the weeds though, we’ll pause to talk about the acquisition and requisition of UX research.
https://uxplanet.org/ux-is-process-actionable-user-insight-9c17107887bd/
Content is king. We live in the age of information overload and there’s literally consumable information seconds away from us each and every second of each and every day. Before Medium, I never really considered the implications of this information overload. Not once did I stop to consider the importance of how people communicate their messages but only focused on how I could make people listen to me. Not surprisingly my messages were being lost in the crowd.
https://uxplanet.org/making-words-matter-78fe0c9a582f/
User stories are the foundation to get final designs right. If planned correctly, they can make significant difference in entire design process and output.
https://uxplanet.org/aligning-design-to-user-stories-614b4845fc8d/
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