User experience tests are often troubled by too many constraints: budget, staff, vagueness of the results… This year I wanted to use my knowledge in hypnosis to make them easier, more precise and less biased. This study has led to interesting results, particularly for those who wish to pursue emotional design.
https://uxplanet.org/is-it-possible-to-make-user-experience-testing-more-efficient-by-using-hypnosis-bf2c534649a/
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