The user experience (UX) is all-important in the modern business sphere. The experience your target audience has from the moment they click on your website to (ideally) making a purchase creates impressions. Your website should guide users smoothly along the buyer journey. It should engage with them through meaningful interactions. If your website falls short of expectations, you will lose them to your competitors.
One of the best ways to decrease your bounce rate and boost conversions is to avoid these six common UX mistakes.
Learn about them here:
https://usabilitygeek.com/most-common-ux-mistakes/
Within the digital realm, faster is almost always synonymous with better. Whether its an internet browser boasting faster loading speeds or a new mobile app that offers a quicker way to order food, when it comes to our digital experiences we want our goals completed as soon as possible.
In the UX world, this holds true often enough. Designers dedicate so much of the SDLC to streamlining user flows or simplifying processes, usually with the intent of making things easier, friendlier, and faster.
So while most designers know there are exceptions to the ‘faster = better UX’ rule (the benefits of injecting friction to an experience are well-documented), fewer grasp the role that speed, and more fundamentally, time, plays in an experience.
In fact, timing is so crucial to UX design that the usability gurus at NNG have crafted an entire ‘powers of ten’-based system for it.
So how can you ensure an experience you are crafting has user-friendly timing? How do you know if a digital product is responding too slow (or, more intriguingly, too fast?) And how can you design experiences while keeping timing in mind?
Find out more.
https://usabilitygeek.com/start-designing-with-perfect-timing/
Our goal with Search always has been to help people quickly and easily find the information that they’re looking for. Over the years, the amount and format of information available on the web has changed drastically—from the proliferation of images and video, to the availability of 3D objects you can now view in AR.
The search results page, too, has changed to help you discover these new types of information and quickly determine what’s most useful for you. As we continue our ongoing efforts to improve Search and provide a modern and helpful experience, today we’re unveiling a visual refresh of the mobile search results page to better guide you through the information available on the web.
Read full update.
https://www.blog.google/products/search/new-design-google-search/?ref=webdesignernews.com/
While most shopping sites today use responsive design, Google, Apple, Microsoft, Samsung, and others are advancing modern web technologies that are part of the Progressive Web App movement. PWAs unite the universal customer reach of the web with the engaging experience of a mobile app.
https://www.digitalcommerce360.com/2018/07/17/5-signs-your-e-commerce-site-redesign-project-should-be-a-progressive-web-app/
Books are a popular choice if you want to learn user experience (UX) design or improve your UX skills.
UX design is vital for any designer to have skills in, and not just to create apps or websites, but now UX design includes voice-controlled devices like the Apple HomePod, Google Home and Amazon Echo – just check out the UX design trends of 2018 to see more on that.
https://www.digitalartsonline.co.uk/features/interactive-design/7-best-ux-design-books-help-you-learn-master-ux/
Learning to be a top-notch web designer isn’t just about mastering code. Users don’t see raw HTML and JavaScript when they visit a website or start an app. No, users focus on how the site looks, how to get around, how fast the pages or features load and how intuitively it all operates.
https://thenextweb.com/offers/2018/02/14/what-makes-web-users-happy-enroll-and-learn-in-this-rigorous-design-bootcamp/
In my previous blog post 6 Design Alternatives to Avoid (Evil) Slideshows, I outlined six design alternatives to avoid slideshows. The response to that blog post was great — who knew there were so many kindred spirits who disliked slideshows?
From the feedback I received, the number one question was why are slideshows so bad in the first place?
https://uxplanet.org/rethinking-the-slideshow-be-the-hero-of-your-next-web-design-project-75607ae767a6/
Is your landing page reaching out to the visitors exactly the way you want it to?
Every website no matter how big or popular will have a considerable bounce rate — A unit that measures the number of users who visit your website but leave without performing any further action.
https://uxplanet.org/how-to-build-super-effective-landing-pages-7fe9a3bab8f1/
There are many different ways to focus on the user experience for your website. However, sometimes those ideas are so overused and generic that they may not actually have you typical user in mind. When determining if your website’s UX actually has the user in mind, you should look at what process your target audience will likely to go through when landing on your page.
https://uxplanet.org/how-to-determine-if-your-websites-ux-actually-has-the-user-in-mind-1597068927b5/
User stories are the foundation to get final designs right. If planned correctly, they can make significant difference in entire design process and output.
https://uxplanet.org/aligning-design-to-user-stories-614b4845fc8d/
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