As we move into 2018, it is safe to assume that there is no single serious mobile app company out there that does not understand the value and the importance of the UX designer.
With user experience being center stage for every contemporary mobile app, UX designers are faced with a daunting task of leading from the front rather than from the back. The everlasting need of being fresh, creative, to think outside the box and bend or break the rules where possible means that they will either need to create new trends or follow current ones always.
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