Allow me to start with a quick summary of this article:
There's a 270% gap in conversions between desktop and mobile, because mobile websites suck and we’re all doing it wrong. (Now that I’ve gotten that out of the way, I’ll explain why and what needs to be done to fix this.)
At its essence, responsive design is supposed to make a cross-device world a more seamless experience by adapting your desktop design to a smaller mobile screen. Unfortunately, condensing all that desktop content into such a small screen has the exact opposite effect — it's actually causing huge loss in conversion rates. But how?
https://moz.com/blog/responsive-design-fix-conversions/
How can you make sure your website or app design is the best possible version right now? How can you make sure your website or app is converting visitor into customers at its best? You can’t really know for sure unless you test it out with A/B testing tools. This is what most marketers, developers, and product teams do to make sure their websites and apps are making the most out of their existing traffic. And so should you.
https://mopinion.com/ab-testing-tools-boost-conversions/
User interfaces usually consist of many different elements. Each of them plays a significant role in the efficiency of user experience as well as conversion rates of websites and applications. Even the small components such as buttons require a lot of attention so that they could meet the goals and objectives they are expected to achieve. Today we continue the topic of call-to-action button design and share some practical tips which will help designers create sufficient CTAs.
https://uxplanet.org/ux-practices-8-handy-tips-on-cta-button-design-682fdb9c65bc/
One of the most important digital marketing tools for any company is a clean, well-designed website. This is especially true for e-commerce businesses: Your website is where business happens, so it's imperative to offer an excellent user experience.
With a few simple user interface tweaks, you can turn your brand's site into a well-oiled online store with maximum conversions. We asked a panel of Forbes Communications Council members for their best UI recommendations for e-commerce businesses. Here's what they had to say.
https://www.forbes.com/sites/forbescommunicationscouncil/2018/04/25/maximize-e-commerce-conversions-with-these-13-user-interface-improvements/
