tjeerdtraats: user-experience*

Bookmarks on this page are managed by an admin user.

306 bookmark(s) - Sort by: Date / Title ↑ / Voting / - Bookmarks from other users for this tag

  1. Even if you’re not much interested in the latest gadgetry, the massive CES (formerly Consumer Electronics Show) in Las Vegas is worth observing — preferably from afar — for the overarching zeitgeist and emerging trends in IoT, smart home and consumer tech generally.
    http://internetofthingsagenda.techtarget.com/blog/IoT-Agenda/When-IoT-puts-the-user-last/
    Comments - Voting 0
  2. While ad-targeting is both prominent and increasingly invasive, ads are but the tip of the iceberg.

    The biggest fallacy in many people's understanding of online data gathering is the widely-held belief that the only real downside to what they willingly offer up online is them seeing a few more harmless ads. Nothing, sadly, could be further from the truth.

    While ad-targeting is both prominent and increasingly invasive, ads are but the tip of the iceberg, and an ominous mass of other destinations for our data lies beneath the surface. Here is some of what else happens after you scroll down those ostensibly impossible-to-read terms and conditions and hit "I accept".
    http://www.thenewsminute.com/article/where-does-all-your-personal-data-collected-online-really-end-we-tell-you-71905/
    Tags: , , by tjeerdtraats (2017-11-20)
    Comments - Voting 0
  3. The digital age has brought with it a horde of data. And coming from various sources and in large quantities, the availability of this data has created many new and insightful opportunities for digital marketers. Modern digital marketers are using data in a myriad of ways, such as gauging success (with Key Performance Indicators, or KPIs), driving improvement (e.g. campaign effectiveness or website usability) and boosting lead generation. However, this heavy reliance on intelligent marketing data necessitates an analysis solution, which comes in the form of dashboarding software.

    In this article, we will outline the various benefits of KPI dashboarding software as well as list the top software available for digital marketing managers.
    https://mopinion.com/kpi-dashboarding-software-digital-marketing-managers/
    Comments - Voting 0
  4. Whilst you may argue that these describe the same person, they do not. In fact, the difference between understanding these two is essential for creating a superior user experience.
    https://www.econsultancy.com/blog/69897-why-a-superior-user-experience-creates-customers-not-consumers/
    Tags: , by tjeerdtraats (2018-04-04)
    Comments - Voting 0
  5. The benefits of improving customer experience in financial services continue to accelerate, particularly as the percentage of Millennials occupying the marketplace continues to increase. Today, banks’ core target customers are not only increasingly tech savvy, but also are used to functioning in a world where services are smoothly integrated into their lives through evolving technology.
    http://www.bobsguide.com/guide/news/2018/Feb/21/why-borrower-experience-will-be-the-principle-driver-of-bank-revenue-in-the-lending-market/
    Comments - Voting 0
  6. In my career as a product manager for both enterprise and consumer applications, I am sometimes asked why I focus on the user experience of enterprise applications. The gist of the argument is that enterprise applications are mandated by the company and users are required to use the app regardless of how it works.
    https://news.sap.com/why-does-user-experience-matter-for-enterprise-apps/
    Comments - Voting 0
  7. The ongoing 'fake news' saga highlighted a previously unseen flaw in Facebook’s model: allowing open access to all became a liability to the social media giant’s brand, and therefore to the wider company.
    http://www.thedrum.com/opinion/2018/01/29/why-facebook-s-latest-facelift-should-provide-transparency-users-and-marketers/
    Comments - Voting 0
  8. Brought on by the steady rise in mobile users and usage worldwide, mobile user experience (or Mobile UX) has recently become a major focal point for many digital marketers. It essentially encompasses how customers experience a mobile app while they’re active in the app itself. With the goal of offering a smooth and user-friendly UX, mobile UX is something which must be continuously optimised – especially if businesses wish to maintain a loyal and satisfied customer base. This is where the use of in-app feedback comes in handy.
    https://mopinion.com/why-collect-in-app-feedback-mobile-ux/
    Comments - Voting 0
  9. The eCommerce industry has experienced a tremendous amount of growth in the past decade. This growth – in combination with a (still) relatively low market share – represents a huge opportunity for more innovative eCommerce companies looking to overtake their traditional counterparts.

    However, in order to latch on to the ‘growth train’, these same eCommerce companies (and therefore, eCommerce managers) are going to have to put their best foot forward. In other words, they’ll need to be sure that they are providing a first-rate online customer experience.
    https://www.digitaldoughnut.com/articles/2018/june/why-online-feedback-is-vital-for-ecommerce-manager/
    Comments - Voting 0
  10. Most retail marketers would argue that the secret to effective sales is creating an outstanding customer experience. From investing in UX design and customer relationship management software to training customer service staff, frontline marketers know that every consumer touch point is critical to creating a compelling brand experience.
    https://www.retailcustomerexperience.com/blogs/why-product-data-is-key-to-superior-customer-experience/
    Comments - Voting 0

Top of the page

First / Previous / Next / Last / Page 30 of 31 User Experience News: Tags: user-experience

Make sure to check out our other labels too:

About - Made with in Rotterdam

Mopinion: The Leading User Experience Tool

Mopinion is a proud sponsor of User Experience News. The voice of the online user is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Experience Tools in order to collect experience from the user. Mopinion takes it one step further and offers a solution to analyse and visualise User Experience results from your websites and apps wherever you need them. The real challenge for companies is not about capturing experience, it is about how to make sense of the data.