The digital world, as we’ve designed it, is draining us. The products and services we use are like needy friends: desperate and demanding. Yet we can’t step away. We’re in a codependent relationship. Our products never seem to have enough, and we’re always willing to give a little more. They need our data, files, photos, posts, friends, cars, and houses. They need every second of our attention.
We’re willing to give these things to our digital products because the products themselves are so useful. Product designers are experts at delivering utility. They’ve perfected design processes that allow them to improve the way people accomplish tasks. Unfortunately, it’s becoming increasingly clear that utility alone isn’t enough.
https://medium.com/s/user-friendly/the-future-of-digital-product-design-is-about-human-empowerment-6a025bc330a/
Machine intelligence doesn’t automatically lead to smarter user experience if product designers and machine learning experts don’t talk the same language.
The language and concepts of machine learning are far from intuitive. And user experience design requires an understanding of how people think and behave, simultaneously taking into account the irrationality of human behavior and the messiness of everyday life.
https://venturebeat.com/2019/02/09/ui-ai-combine-user-experience-design-with-machine-learning-to-build-smarter-products/
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