The digital world, as weve designed it, is draining us. The products and services we use are like needy friends: desperate and demanding. Yet we cant step away. Were in a codependent relationship. Our products never seem to have enough, and were always willing to give a little more. They need our data, files, photos, posts, friends, cars, and houses. They need every second of our attention.
Were willing to give these things to our digital products because the products themselves are so useful. Product designers are experts at delivering utility. Theyve perfected design processes that allow them to improve the way people accomplish tasks. Unfortunately, its becoming increasingly clear that utility alone isnt enough.
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