Machine intelligence doesn’t automatically lead to smarter user experience if product designers and machine learning experts don’t talk the same language.
The language and concepts of machine learning are far from intuitive. And user experience design requires an understanding of how people think and behave, simultaneously taking into account the irrationality of human behavior and the messiness of everyday life.
https://venturebeat.com/2019/02/09/ui-ai-combine-user-experience-design-with-machine-learning-to-build-smarter-products/