eringilliam: google*

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  1. In an age of tight resources and constrained finances companies are more reluctant than ever to commit to big design projects without a thorough understanding of their chances of success. Google has developed a methodology to make the design process fast and still offer valuable insight. Forget minimum viable products and focus on prototypes and build and test in a week!
    https://www.interaction-design.org/literature/article/make-your-ux-design-process-agile-using-google-s-methodology/
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  2. So the first priority is to attract as many users as possible, which today’s online giants did by creating a great “user experience”. Google, for instance, won out against Alta Vista, the leading search engine in the late 1990s, because its interface was cleaner, searches came up more quickly and the results were more accurate. Once such advantages have been established, they start up all kinds of flywheels. The service attracts users, which attracts suppliers of content (in Google’s case, websites that want to be listed in its index), which in turn improves the user experience, and so on. Similarly, the more people use Google’s search service, the more data it will collect, which helps to make the results more relevant.
    https://www.economist.com/special-report/2018/06/30/the-story-of-the-internet-is-all-about-layers/
    Tags: , , , by eringilliam (2018-06-29)
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  3. Having a quality user experience can be critical to the success of a business. But many marketers often underestimate the role that website performance plays in the user experience.

    Nowhere is this truer than on mobile, where a slow-loading or poor-performing webpage can lose a user’s attention and interest within seconds.

    Unlike desktop websites, mobile websites are typically accessed on the go, and in situations where people don’t have a lot of time or inclination to sit around waiting for a website to load.
    https://www.econsultancy.com/blog/70130-travel-and-telco-the-worst-performing-industries-for-ux-ahead-of-google-s-mobile-update/
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  4. To keep your site relevant—and to keep up with Google’s latest indexing changes that will further emphasize mobile accessibility—I’ve put together five important mobile stats you should be aware of, as well as some insight into how your business can address the B2B mobile shift.
    https://blog.capterra.com/mobile-user-experience-facts/
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  5. Aiming to enhance the user experience, Google has launched a new programme that will bring together a number of users who'll test new services, products, and Android features before their public release. The programme, called Google User Research Experience, will also give participants incentives and rewards. Google is also set to bring research vans that will showcase various unreleased offerings to build new studies from various locations - at least around the US initially.
    https://gadgets.ndtv.com/mobiles/news/google-user-research-experience-programme-launched-how-to-sign-up-process-benefits-1841889/
    Tags: , , , by eringilliam (2018-04-25)
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