The internet has clearly done wonders for retailers and businesses that sell physical products. Ecommerce is exploding and the evolution of various platforms makes it possible for even the smallest of companies to create their own global supply chains with very little upfront investment or cost. But don’t forget about service-based businesses – such as beauty salons, yoga studios, gyms, chiropractors, and massage centers. These types of businesses have benefited tremendously as well.
https://theamericangenius.com/tech-news/offer-customers-frictionless-online-experience/
The calculator isn’t the most beautiful thing in the world but when you press your fingers into its buttons, it can do some wondrous things. Or take Crocs — the butt of many jokes — but the first choice of shoes for people working in the medical profession. That’s the thing when it comes to the user experience vs. usability debate: products don’t have to be beautiful to offer a great user experience.
https://uxplanet.org/when-good-design-goes-bad-examples-of-ugly-ui-with-great-ux-48d72c7d1601/
Maps are now a must-have for almost every website. For many mobile applications interfaces, a map is also a necessary thing. If to talk of an Uber-like service — it couldn’t do without a map. How to create a unique map and not to spend a lot of time on the map design? These free tools for designers will help each designer to create a map easily in the style of service which they are developing.
https://uxplanet.org/7-free-tools-for-designers-map-creation-16ea68c83ffd/
In any given month, I’ll see dozens of questions asking how, as a growing designer, to best move from UX theory into UX practice. This is an especially daunting milestone when you haven’t done it yet, one faced by every single student of UX. It isn’t just an academic question though. There is also an enormous group of UX Designers who are still new to the field. Have you been working at a company as the only designer, without a real mentor, and getting mixed results? This article series is a love letter to your career.
https://uxplanet.org/ux-is-process-how-to-intake-a-new-project-c15dd3bc3169/
In the modern world, flawless design and functionality of digital assets – including your website, social media content and marketing materials – is essential to keeping customers engaged. A top-notch product or thoughtful blog post will go ignored and unseen if it's housed on a site with a poor user experience. To that end, it's important for web developers and marketers alike to keep up with the latest trends and consumer expectations. Members of Forbes Agency Council offered their take on popular design trends popping up in this space, and how you can integrate those trends into your branding.
https://www.forbes.com/sites/forbesagencycouncil/2018/01/05/12-design-trends-to-integrate-into-your-web-development-and-marketing/#18024c127f17/
It’s almost impossible to argue that now, more than ever, true power lives with the customer. Because of this, the concept of the customer experience (also commonly referred to as CX) has grown to almost mythical proportions in recent years. It’s no longer enough to just offer quality products or services. The customer experience that you offer needs to be as good or even better than everyone else’s – yet this in and of itself brings with it a few unique challenges that must be addressed.
https://chiefexecutive.net/integrating-the-customer-and-employee-experience/
User stories are the foundation to get final designs right. If planned correctly, they can make significant difference in entire design process and output.
https://uxplanet.org/aligning-design-to-user-stories-614b4845fc8d/
Content is king. We live in the age of information overload and there’s literally consumable information seconds away from us each and every second of each and every day. Before Medium, I never really considered the implications of this information overload. Not once did I stop to consider the importance of how people communicate their messages but only focused on how I could make people listen to me. Not surprisingly my messages were being lost in the crowd.
https://uxplanet.org/making-words-matter-78fe0c9a582f/
The first article of this series looked at how a consistent and repeatable intake process can be used to improve team alignment and reduce friction when launching a design or redesign project. In this installment, we’ll move from a a validated assumptions worksheet to the creation of actionable user personas, while introducing the user matrix model I developed at Dell EMC. Before we get down into the weeds though, we’ll pause to talk about the acquisition and requisition of UX research.
https://uxplanet.org/ux-is-process-actionable-user-insight-9c17107887bd/
Customer Experience (CX) is emerging as a multidisciplinary field. It’s not just operations, marketing, sales, design, or insights… all of the above is required to create an immersive and seamless experience for your customers.
That being said, the metric back bone of most CX programs rests in the Voice of the Customer (VOC) program. That is, those activities focused on getting customer and prospect feedback, getting it to the right people, and then doing something about it. If you are striking out for the first time to develop a VOC program or looking to upgrade your existing program here are some tips to consider.
http://customerthink.com/10-ways-to-reboot-your-voice-of-the-customer-voc-program/
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