tjeerdtraats

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  1. Collecting and analysing in-app feedback can be very straightforward – provided that you have the right tools and methodology in place to do so. In a previous article, we outlined several reasons why collecting in-app feedback is important for the mobile user experience. The next step is to demonstrate how this feedback can be collected. There are three options to choose from when it comes to collecting feedback in-app – all of which offer their own advantages and drawbacks. These methods include: Webviews, SDKs and APIs.
    https://mopinion.com/collect-in-app-feedback-webview-sdk-api/
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  2. Providing a superior user experience is not only important to customer satisfaction, it’s also a component in Google’s rankings. Ecommerce sites present unique challenges for SEO – they have a lot of moving parts, with often hundreds if not thousands of pages and dynamic components.

    In the fast-paced world of online retail, the role SEO plays in user experience can sometimes get lost in the shuffle. However, ignorance or disregard of SEO best practices can impact a website’s visibility in search engines, organic traffic, and ultimately conversions.

    Here are four SEO strategies to keep top of mind to improve UX in the dynamic world of ecommerce:
    http://multichannelmerchant.com/blog/4-seo-strategies-to-improve-ux-on-an-ecommerce-site/
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  3. I'am loving the strides that Medium takes in improving its overall design and UI, to bring the best possible user experience to its ever-increasing audience. The number of stories flooding the system never seems to slow down, and curating content becomes harder with each passing day.
    https://uxplanet.org/4-things-i-love-about-mediums-ux-ui-fb1a26beb496/
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  4. With constantly changing technology, interminable bombarding of content, shrinking attention spans, ad fatigue, post-millennial market outlook, heightened consumer awareness, brand inclination towards experimentation, and the myriad small but significant changes happening around, your whole perspective about content should change. From the what (form) and where (platform) to how (distribution) of content, every single aspect should be probed, catechized, and even aborted, if required.
    http://usabilitygeek.com/4-ways-to-enhance-your-brand-ux-by-personalizing-content/
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  5. Businesses want to see improvement at the end of the year. Combine your skill with the best sales and marketing tools to help your business achieve its desired goals in 2020. Here is a list of effective marketing and sales tools that shall work as an extra pair of hands for you.
    https://www.salesmate.io/blog/best-marketing-and-sales-tools/
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  6. Winter is coming, which means it’s time cozy up by the fire, grab some hot cocoa and get lost in that book you’ve been meaning to dive into. For UX Designers, this is a good opportunity to catch up on some design-specific reading. There are plenty of resources out there that will give you a deeper understanding of the principles behind UX design as well as some practical tips and tricks you can apply to your website or mobile app. From beginners to senior UX designers, we’ve got UX books out there for all levels of experience.
    http://mopinion.com/best-user-experience-ux-books-this-winter/
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  7. Whether you’re looking for inspiration for your next mobile app development project, new ways of building usability testing into your UX design process, or just looking to brush up on the latest web design trends, these 5 must-see UX videos are for you. Including real-world insights from Spotify, AirBnb and Apple, the talks delve into the how and why of current UX design trends, as well as casting an eye toward the future of UX design and the relationship between user and designer. So sit back and check out the best UX videos for web and mobile designers right now.
    https://www.justinmind.com/blog/5-best-user-experience-videos-for-ux-designers/
    Tags: , , by tjeerdtraats (2017-11-24)
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  8. The main mistake of startups is that they’re doing design!’ — that could be the whole article, however unpractical that may sound. Nevertheless, if you are dead set on doing design in you startup, this article will help you avoid common mistakes while trying to establish a business. Most important mistakes come first, from the standpoint of formulating a startup idea.
    https://uxplanet.org/5-design-mistakes-any-startup-can-make-and-how-to-avoid-them-e694a3b7a1fe/
    Tags: , , by tjeerdtraats (2017-12-04)
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  9. Every start to the year inspires newness and a point of reflection. Whether personally or in business, we pause to look back and plan forward. This is the time we at least attempt to reset our efforts. Learning from the good and bad of the previous year, with the hope of designing a better roadmap for achieving our goals. While we do not have a crystal ball to see the future, we can certainly take steps to be better prepared for what is ahead in marketing for 2018. Here are some trends we think you should not ignore.
    https://www.mediapost.com/publications/article/314254/5-essential-marketing-tips-for-2018.html/
    Tags: , , by tjeerdtraats (2018-02-09)
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  10. User Experience (UX) is somewhat of an ambiguous term. After all, how do you determine what is good UX and what is bad UX? Where do ‘they’ draw the line? And how do you know if you’ve got things under control? Offering up a superior digital user experience is becoming increasingly important among businesses and customers alike – which means you’re going to need the answers to these questions if you want to succeed in achieving a good UX. A great way of learning more about the quality of the UX you provide is by testing and measuring it using User Experience Testing Tools.
    https://mopinion.com/5-types-user-experience-testing-tools/
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Mopinion: The Leading User Experience Tool

Mopinion is a proud sponsor of User Experience News. The voice of the online user is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Experience Tools in order to collect experience from the user. Mopinion takes it one step further and offers a solution to analyse and visualise User Experience results from your websites and apps wherever you need them. The real challenge for companies is not about capturing experience, it is about how to make sense of the data.