eringilliam: ecommerce*

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  1. Website designing is such a field which has seen a lot of changes. You will come across various modifications as well as improvements in this field if you study the history of website development as well as design. At the beginning stage, website designing was a simple thing, but over the years it became more and more complicated. Previously, we used to see static websites, having only a few pages. Nowadays, we have dynamic sites. E-commerce websites are examples of dynamic websites, and they may have plenty of pages. For example, an e-commerce website may have plenty of products in offering under various product categories. The number could be anywhere between 100 to 1000 and even more.
    https://www.domaininformer.com/guides/Marketing/articles/18030-Benefits-Focusing-UX-Designing-E-commerce-Web-Store/
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  2. "I want to focus on revenue again with you this week because, not only is it great for your bottom line, but it’s a lot of fun!

    One current e-commerce client of ours had some great mobile traffic but a really poor conversion rate. Despite getting great numbers, they just weren’t seeing the revenue they should have been. We did a simple UX fix and that caused organic mobile revenue to rise 600%!"
    https://www.smartcompany.com.au/technology/seo/ux-fix-increase-revenue/
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  3. It’s quite evident that the online buying process is no longer a linear one. Consumers are entering eCommerce websites from a myriad of different devices and online channels. And in the midst of all this chaos, your business needs to find a way to reel these consumers in as well as nurture them once they’ve entered your website.
    https://mopinion.com/optimising-the-online-customer-journey-for-ecommerce-websites/
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  4. For many retailers, improving the customer experience involves simplifying e-commerce to rely on fewer clicks and supplementing text search for the ever-potent, AI-powered visual search feature.

    Whether it be for navigating outfit inspiration, as seen on platforms such as Pinterest and ShopStyle or creating hyper-personalized recommendations, witnessed in Spotify and Netflix, the bottom line is through these technologies, retailers further empower their shoppers and guide purchases.

    In a similar mission, the winner of Digiday’s Best Retail Technology award, Syte, aims to provide a cutting-edge visual AI search, which offers the necessary immersive experience and improved user journey shoppers crave — all beginning with the shopper’s chosen image.
    https://wwd.com/business-news/technology/visual-search-1202880164/v/
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  5. Does your ecommerce website run on the Magento platform? Then we’ve got good news for you. Mopinion has just launched a user feedback extension for Magento that enables Magento-based websites to run Mopinion feedback software on their site.
    https://mopinion.com/mopinion-launches-user-feedback-extension-for-magento/
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  6. Mobile e-commerce used to be considered a “cherry on top” for desktop online retail. As smart mobile devices became more widespread and accessible, people began incorporating them into the e-commerce journey—but primarily to search and browse products rather than conduct transactions. This was due in part to the challenges associated with using mobile browsers of the past when it came to complex, multi-step interactions like checking out.
    https://www.mobileappdaily.com/mobile-readiness-key-to-ecommerce-websites/
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  7. Mobile management is the way of the future. Statista estimates that by 2021, mobile e-commerce will make up 54% of U.S. e-commerce sales, making effective mobile sites a vital element for e-commerce companies.

    To find out which e-commerce mobile mistakes should be avoided to stay relevant, I asked a panel of entrepreneurs from YEC the following question:
    https://thenextweb.com/contributors/2018/11/01/mobile-e-commerce-mistakes-all-entrepreneurs-should-avoid-to-stay-relevant/
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  8. One of the most important digital marketing tools for any company is a clean, well-designed website. This is especially true for e-commerce businesses: Your website is where business happens, so it's imperative to offer an excellent user experience.

    With a few simple user interface tweaks, you can turn your brand's site into a well-oiled online store with maximum conversions. We asked a panel of Forbes Communications Council members for their best UI recommendations for e-commerce businesses. Here's what they had to say.
    https://www.forbes.com/sites/forbescommunicationscouncil/2018/04/25/maximize-e-commerce-conversions-with-these-13-user-interface-improvements/
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  9. Like most business matters, the stay-or-go dilemma centers around time and money. Is it worth the investment to replatform entirely? Here is a 7-point audit that can help you decide if it’s time for a new e-commerce platform.
    https://www.digitalcommerce360.com/2018/07/02/is-it-time-to-break-up-with-your-commerce-platform/
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  10. It’s a dog-eat-dog world out there in the eCommerce industry. Online retailers face tough competition when it comes to offering a good customer experience and winning over the loyalty of their customers. And the truth remains that while striving for the much-sought-after “perfect customer experience”, there are many struggles these retailers still go through on a daily basis that hold them back.
    https://mopinion.com/is-digital-feedback-the-solution-to-all-online-retailer-struggles/
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Mopinion: The Leading User Experience Tool

Mopinion is a proud sponsor of User Experience News. The voice of the online user is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Experience Tools in order to collect experience from the user. Mopinion takes it one step further and offers a solution to analyse and visualise User Experience results from your websites and apps wherever you need them. The real challenge for companies is not about capturing experience, it is about how to make sense of the data.