A lot of marketers get their CX mixed up with their UX. It’s an easy thing to do. Separating one discipline from another can seem confusing, but in reality it’s simple to define, and understanding the difference can have a massive impact on a business that wants to cater to customer needs more effectively.
https://mumbrella.com.au/how-does-ux-and-cx-work-525429/
"We've asked some of the industry's most knowledgable boffins to break down industry jargon to help you through those confusing meetings and indecipherable conferences. This week, Yell's Nigel Roberts explains the difference between UX and CX."
https://mumbrella.com.au/how-does-ux-and-cx-work-525429/
