You’ve heard it before but I’ll say it again…Listening to the Voice of the Customer (VoC) is crucial for businesses looking to compete based on customer experience. And while this couldn’t be more true, surprisingly, nearly 75% of companies still feel that their VoC programmes aren’t effective and that they’re failing to drive actions. That is to say that these companies are listening to their customers but lack the wherewithal to turn insights into something meaningful and profitable for their business. This is where VoC tools come into play. One that comes to mind is Usabilla.
So let’s take a look at some of the competitors and alternatives to using a tool like Usabilla.
https://mopinion.com/competitors-and-alternatives-to-usabilla/
Mobile apps might be getting the lion’s share of attention (and ad dollars) right now, but marketers ignore the mobile web at their own peril.
Users spend significantly more time in-app than on the mobile web, according to data from comScore, but the mobile web drew more than double the number of unique visitors in June 2017.
https://www.emarketer.com/content/google-is-working-hard-to-make-the-mobile-web-faster/
Of the 7.5 billion people in existence, nearly 51% have access to the internet. That amounts to around 4 billion people who – as a whole – conduct a whopping average of 1.2 trillion searches per year. In other words, competition for online traffic is FIERCE. Businesses are up against a huge pool of competitors and are therefore obliged to find innovative ways of winning over the attention of their target audience. One of the most popular ways of achieving this traffic is through the application of Search Engine Optimisation (SEO) tools.
https://mopinion.com/top-29-search-engine-optimisation-seo-tools/
Getting quality product feedback is essential when building or having just built a new product. This feedback can provide you with critical data that will ultimately drive your product strategy. With this type of feedback, users are not only looking for feedback from customers but also internal teams.
https://mopinion.com/top-8-most-popular-product-feedback-tools-overview/
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