Everything about your website — from the colors you use to the placement of your buttons — ties into your conversion rates.
The experience your users have on your website will not only determine your conversion rates, but may even be the difference between whether visitors choose to stay on your site or bounce away. You likely have spent a lot of time and effort getting traffic to your website, so the last thing you want is to turn those visitors off.
https://uxplanet.org/the-top-7-ux-design-tips-for-gaining-better-conversions-ee65d0bae8cc/
The education game market continues to grow rapidly, and mobile learning games are a dominant force in this market. Newzoo, an industry analyst that provides insight for the generic games market, predicts the overall mobile game market across all game types will grow 40 percent between now and 2020. That’s a significant growth increase.
https://www.td.org/insights/when-games-go-small/
The ongoing 'fake news' saga highlighted a previously unseen flaw in Facebook’s model: allowing open access to all became a liability to the social media giant’s brand, and therefore to the wider company.
http://www.thedrum.com/opinion/2018/01/29/why-facebook-s-latest-facelift-should-provide-transparency-users-and-marketers/
Most retail marketers would argue that the secret to effective sales is creating an outstanding customer experience. From investing in UX design and customer relationship management software to training customer service staff, frontline marketers know that every consumer touch point is critical to creating a compelling brand experience.
https://www.retailcustomerexperience.com/blogs/why-product-data-is-key-to-superior-customer-experience/