The first article of this series looked at how a consistent and repeatable intake process can be used to improve team alignment and reduce friction when launching a design or redesign project. In this installment, we’ll move from a a validated assumptions worksheet to the creation of actionable user personas, while introducing the user matrix model I developed at Dell EMC. Before we get down into the weeds though, we’ll pause to talk about the acquisition and requisition of UX research.
https://uxplanet.org/ux-is-process-actionable-user-insight-9c17107887bd/
