Using conversational applications to enrich user experience

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  1. Artificial Intelligence (AI) is changing the landscape of businesses and operations. A game changer, it is facilitating better customer experience and engagement that is leading to better business. Humanizing these interactions and taking it to the next level are Conversational applications. Heralding a new era in customer and enterprise user experience, conversational applications enable engagement at a human level. It factors humor, emotion and empathy that helps in building a deeper connection with the customer. Unconstrained by human limitations, it can make giant leaps to connect the dots in a matter of seconds to deliver a human-like experience. This unprecedented level of contextually-relevant conversation, continuously enhanced by constant acquisition and utility of user data, gives the user a unique width and depth of a highly personalized experience.
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Mopinion is a proud sponsor of User Experience News. The voice of the online user is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Experience Tools in order to collect experience from the user. Mopinion takes it one step further and offers a solution to analyse and visualise User Experience results from your websites and apps wherever you need them. The real challenge for companies is not about capturing experience, it is about how to make sense of the data.