Artificial Intelligence (AI) systems are finding their way into customer service, scientific development and more. Many marketers have been waiting for the option to use AI systems to solve problems in their niche. Many professional marketers are wondering when these systems will be ready.
Evaluating AI for a complex need in marketing ultimately comes down to examining the challenges that marketers face today. Not every average marketing agency has the budget aside that they can use to develop AI systems or use deep learning algorithms. The problem with most AI systems is that they commonly take a lot of computing power and development before they can get off the ground and produce reliable results.
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