To wean users off their devices, UX designers can deploy the very tricks that made their products so addictive in the first place, writes Bruce Nussbaum.
The defining change in the field of design that brought design, finally, to the attention of Silicon Valley was the rise of UX. The ability to design great engagements for consumers of mobile technology added enormous value to high-tech companies?and to the design profession itself. Designers finally moved from the periphery to the center of business as engineers and coders recognized the critical importance of a designed experience. In the past decade, design and technology have morphed into a single product process.
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