Adapting your business model to stay one step ahead of your competitors is an ongoing challenge for many publishers; audience, content, new industry products, technologies, advertising and revenue models, these and more are fundamental when keeping a business’s plan up to date.
But how exactly do media publishers shape their strategy to cater for the ever-changing audience needs?
http://www.thedrum.com/news/2017/11/27/the-future-media-publishing-user-experience-according-seedtag/
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