To fully understand and measure customer loyalty and satisfaction, many organisations look at both the relational and transactional levels of interaction. Customer relationships are a complex matter and deal with human emotion as much as business.
https://mopinion.com/making-the-most-of-online-touchpoints-in-your-customer-experience-strategy/
Mopinion is urging online marketers to look more closely at the way they gather feedback and to consider using more proactive tools to comprehensively understand their potential clients’ needs.
https://mopinion.com/uk-companies-losing-out-on-sales-due-to-poor-customer-feedback-measurement/
Customer Experience Management (CEM) is big business. In an environment where retaining customers is just as important as winning new ones, the battle lines between competing businesses have shifted significantly in recent years.
https://mopinion.com/taking-customer-experience-management-to-the-next-level/
Over the last years NS has been actively improving its online visibility and services. Digital sales and services have become increasingly important. NS websites link directly to its social media accounts and NS has set up a interactive webcare policy.
https://mopinion.com/customer-success-story-improving-online-conversions/
When it comes to customer loyalty it’s very easy for businesses to focus on those people that have had problems or issues and want to complain.
https://mopinion.com/embracing-the-benefits-of-your-enthusiastic-customers/
On an almost daily basis I speak to companies about their thoughts and strategies on providing the best possible customer experience and it’s fair to say that the vast majority view it as a high priority on their business planning agenda.
https://mopinion.com/avoiding-the-four-pitfalls-of-customer-experience-management-strategy/
Customer feedback management software specialist Mopinion announces the appointment of its new Managing Director for the UK, Ashley Williamson.
https://mopinion.com/mopinion-appoints-ashley-williamson-as-managing-director-for-the-uk/
Online customer feedback management specialist to showcase how its solutions can help businesses to monitor and tailor their customer experience strategies
https://mopinion.com/mopinion-sponsors-customer-experience-exchange-event/
Technologies’ digital channels are still relatively new, there is always the risk that parts of the website may not work properly and there is always room for improvement. Volkswagen chose Mopinion to identify issues at an early stage with a focus on improving the user experience for visitors.
https://mopinion.com/customer-success-story-volkswagen-improving-and-tracking-online-customer-satisfaction/
A customer experience strategy that is securely deployed on digital customer experience goes beyond installing a simple feedback tool on your website.
It is not just about collecting feedback, but also about focussing on customer insight and follow-up action.
https://mopinion.com/digital-customer-experience-looking-beyond-the-feedback-hype/
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