Oh, how things change!
There was a time when you just had to optimize your website’s pages for a group of different keywords and then when someone typed those words into a search engine, you’d show up! Not anymore.
Today, the search engines are way more advanced with their algorithms and their focus on trying to make sure that the user experience is the best it can be. Especially with Google.
https://www.business2community.com/seo/user-intent-seo-success-online-01997451/
What is user experience? How does it affect SEO? What do I need to know?
We have all the answers and explain why you need to focus on both SEO and UX if you want your website to be a success. We also provide a lot of actionable advice… so dive straight in!
With search engines getting smarter thanks to the increasing usage of machine learning, old SEO tactics are thankfully being rendered useless.
While before, a few keywords stuffed throughout the content was sufficient to get noticed by a search engine, it’s no longer the case. More relevant factors are now being taken into account to judge the quality of a website.
https://www.seo-plus.co.uk/user-experience-seo/
