“User Experience” and “Customer Experience.” They sound pretty similar, right? Here is a diffrent look at it...
https://www.digitalgov.gov/2014/07/07/user-experience-ux-vs-customer-experience-cx-whats-the-dif/
Companies who successfully implement a customer experience strategy achieve higher customer satisfaction rates, reduced customer churn and increased revenues.
https://www.superoffice.com/blog/customer-experience-strategy/
