Tags: ux*

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  1. UX has been a buzzword that bounces around the design world, endorsed and adopted by designers anddevelopers. In many cases, highly respected developers who claim to be talking about ”UX” in a product demonstration are in fact showing a large number of UI features. I doubt much that the vague definition may account for this kind of misunderstanding. We’ve heard of UI (User interface) and UX (User Experience). When you build an App or a website with Mockplus, we will talk to you about both. If UX is not UI, What is the exact difference?
    https://codeburst.io/ux-is-not-ui-what-is-the-difference-between-ux-and-ui-design-4c330c5002e3?gi=16b2382e4b70/
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  2. Aiming to enhance the user experience, Google has launched a new programme that will bring together a number of users who'll test new services, products, and Android features before their public release. The programme, called Google User Research Experience, will also give participants incentives and rewards. Google is also set to bring research vans that will showcase various unreleased offerings to build new studies from various locations - at least around the US initially.
    https://gadgets.ndtv.com/mobiles/news/google-user-research-experience-programme-launched-how-to-sign-up-process-benefits-1841889/
    Tags: , , , by eringilliam (2018-04-25)
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  3. How healthy–or sick–is the web?

    That’s the question Mozilla attempts to answer in its annual Internet Health Report. The 2018 edition, released this week in a multipart interactive story, finds plenty to be optimistic about, like inclusive communities and improved security practices. But it also finds plenty to be troubled by–like censorship and harassment. And in one one of its chapters, it sounds the alarm about the enormous carbon footprint of the web.
    https://www.fastcodesign.com/90167803/the-rise-of-green-ux/
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  4. Each year technology makes the world more complex for people to understand. So, easy-to-use services for consumers are in particularly great demand. Due to the nature of the human mind: it is vital to perceive the world in a simple way. Any financial service can get an advantage by delivering a perfect user experience based on a simple interface.
    https://www.finextra.com/blogposting/15262/ux-design-guide-7-steps-to-make-digital-banking-service-or-fintech-product-simple/
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  5. When you think of seasonal branding, your first thought might be Black Friday campaigns. However, it encompasses a lot more than a specific event or holiday. While holiday sales do account for more than $80 billion in online sales each year, there is a lot of other time that must be filled in to really get the word out about your brand.

    Fortunately, there are four seasons and all the holidays within each one for you to draw on as you think through the experience of your users (UX) and how you can enhance your site. You will need to pick and choose which holidays are most celebrated by your customers and figure out some sales trends before making a plan, of course. Some basic ways to include seasonal branding for UX include:
    https://uxplanet.org/how-to-add-seasonal-branding-to-your-user-experience-4cc8efe1111f/
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  6. In product design or user experience design, we are much more familiar with techniques such as user interviews, questionnaires in the initial phase. The raw data collected by the requirement gathering methods are then synthesized by competitor analysis, user flows, use cases, heuristic evaluations. We visualize this information by persona generation and designing visual designs to visualize how the actual product going to be. Somewhere on the line, we have to consider the actual users who will be using this application as well. The world that the real users live in may differ from how we imagine it to be. The proper understanding of how the product that the designers create will help the real users who are outside the development environment would be a definite plus to creating better engaging and usable products.
    https://uxplanet.org/storyboarding-in-ux-and-trips-and-hacks-e6eb7a9f052a/
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  7. Your brand is much more than your corporate identity or product name. It’s the very front line of your customer experience. Beyond that iconic logo and catchy tagline, your brand derives its power from the sum of those customer experiences: excitement, inspiration, and motivation in the moment drives more sales. While advertising and marketing seek to influence perception, User Experience is for the mother’s milk of a dynamic brand.
    https://dzone.com/articles/you-need-to-improve-your-user-experience-do-you-co-1/
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  8. Social proof (sometimes referred to as informational social influence) is a psychological concept. It refers to the tendency of human beings to follow the actions of others when making decisions and placing weight on those actions to assume “the correct decision”. It’s a concept that can be used in product design for the Internet and mobile web to help drive user decisions in the direction that a business wants them to go.

    Human beings are social creatures. We live in communities, towns and cities. We raise families and have friends. It’s what defines us. It also makes us vulnerable to the influence of other people. Social influence, which is what we refer to when we talk about the impact of other people’s actions on our own, can be very positive (it’s what, for example, makes us less likely to get drunk and start fights in public) but it can also be negative (when it leads to “herd behaviour” or “following the crowd”).
    https://www.interaction-design.org/literature/article/making-use-of-the-crowd-social-proof-and-the-user-experience/
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  9. As modern enterprises embrace sophisticated HRMS solutions, most HR teams and vendors are now under tremendous pressure to push user adoption, improve ROI, and consolidate benefits. Firms are now investing huge amounts in technological solutions – however, the outcome and its overarching impact is a much larger conversation.
    https://www.hrtechnologist.com/articles/performance-management/why-ux-is-the-final-frontier-3-reasons-that-define-its-importance-in-hrms-systems/
    Tags: , , , , by eringilliam (2018-04-16)
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  10. At Mopinion, we are proud to announce the release of a new mobile feedback SDK for companies collecting customer feedback in iOS and Android apps. This innovative solution will continue to provide marketers with an easy way of gathering powerful feedback within their native apps, only now with more customisation options, a wider range of targeting features based on in-app user behaviour and more advanced analysis capabilities.

    Developed in response to an increasing demand from the market, this new SDK provides mobile developers and mobile product managers with a flexible and easy-to-install solution for in-app feedback.
    https://mopinion.com/mopinion-releases-new-mobile-sdk-in-app-feedback/
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