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  1. In today’s changing marketing landscape, your website has become a more powerful tool than ever. As a 24/7 salesman, your website has the potential to be your most powerful asset and the centerpiece of your marketing efforts.
    https://blog.hubspot.com/marketing/improve-your-websites-user-experience/
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  2. The ‘right feedback’ is better described as ‘qualitative information’, the data which is relevant and most helpful to guiding your business and its sales funnel towards growth and customer retention.
    https://mopinion.com/10-tips-for-effectively-collecting-feedback-in-online-ordering-funnels/
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  3. Building websites or apps that attract and retain customers has become somewhat of a science. User experience designers can be likened to architects. Like the architect who builds your home, a UX team builds a comprehensive blueprint, which outlines every single detail of the site's features and functionality.

    But it's not a one-shot deal. Getting to an intuitive and engaging user interaction requires many steps. Here are top 10 tips to help you deliver an amazing interactive experience for your users.
    https://www.creativebloq.com/ux/10-steps-engaging-user-experience-3156607/
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  4. While you may be able to recognize and appreciate the work of graphic designers, fashion designers, and architects in your everyday life, you may not think too often about experience designers. But user experience (UX) designers have a huge impact on the products most of us use every day, especially digital products like smartphone apps and websites. A UX designer is in charge of how you interact with a product and the overall experience: What features does it offer? When you click a button on an app or website, where does it take you? Can you find that button? How many clicks should it take to put in your credit card information or sign up for a new account? How easy is it to figure out how to share a link or invite a friend? It’s a UX designer's job to figure that stuff out.
    http://mentalfloss.com/article/560531/secrets-user-experience-designers/
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  5. There are a lot of articles on the internet on how to spot a good UX designer. This article is different. In this article, I want to talk about how to spot a really bad designer.

    Here are ten quotes that help you detect a terrible designer.
    https://uxplanet.org/10-quotes-from-a-bad-ux-designer-6ba589a76b7e/
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  6. Diligent developers know the importance of testing applications before releasing them into the wild. A highly effective way to test applications is via Application Progamming Interfaces, or APIs. The best place to find these APIs is in the ProgrammableWeb directory. There, developers can find a few hundred testing services for providing random users, scenario testing, simulations, load and speed optimization, checking and debugging code, user experience, security checks, and all other manners of testing.
    http://programmableweb.com/news/10-popular-apis-testing-category/brief/2020/01/04/
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  7. As we move into 2018, it is safe to assume that there is no single serious mobile app company out there that does not understand the value and the importance of the UX designer.

    With user experience being center stage for every contemporary mobile app, UX designers are faced with a daunting task of leading from the front rather than from the back. The everlasting need of being fresh, creative, to think outside the box and bend or break the rules where possible means that they will either need to create new trends or follow current ones – always.
    https://usabilitygeek.com/new-year-resolutions-ux-designer-2018/
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  8. While it may just sound like a tech buzzword, digital transformation is so much more than that. The digital transformation is a complex and sometimes even daunting process that impacts multiple aspects of your business – all with the goal of creating efficient digital operations. And this process involves not only meeting the demands of changing technology, but also working in a way that adapts to these changes. Is your organisation struggling to keep up? Then keep reading…
    https://mopinion.com/10-must-read-guides-to-digital-transformation/
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  9. Still haven’t cracked the code on growth hacking? Don’t worry, it’s probably every bit as mysterious to you as the next startup – so don’t get discouraged. While the term has been around for several years now (since 2010 to be exact), the concept has not yet fully been grasped by everyone. Put simply, growth hacking is the ‘art’ of carrying out rapid experiments across marketing channels and product development with one constant goal – growth. Those capable of achieving this growth using both low-cost solutions and more unconventional marketing methods are referred to as ‘growth hackers’. Want to learn more? Stay tuned for our ‘must-read’ growth hacking guides...
    https://mopinion.com/10-must-read-growth-hacking-guides/
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  10. Good design tends to follow general principles that give designers overarching guidelines to work within. But for user experience and interface designers, there are also laws that govern the nitty-gritty. For instance, it’s helpful to know that the time it takes for a user to make a decision increases when there are more complex choices–known as Hick’s Law–or that because users spend most of their time on other websites, they want yours to work similarly to what they know–the premise of Jakob’s Law.
    https://www.fastcodesign.com/90157775/10-laws-of-ux-illustrated/
    Tags: , , by tjeerdtraats (2018-01-23)
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Mopinion: The Leading User Experience Tool

Mopinion is a proud sponsor of User Experience News. The voice of the online user is taking on an increasingly important role when it comes to improving websites and apps. So web analysts and digital marketeers are making more and more use of User Experience Tools in order to collect experience from the user. Mopinion takes it one step further and offers a solution to analyse and visualise User Experience results from your websites and apps wherever you need them. The real challenge for companies is not about capturing experience, it is about how to make sense of the data.